SEO Search Engine Optimization Is Stupid Easy With The Right Tools

SEO Search Engine Optimization Is Stupid Easy With The Right Tools Search Engine Optimimizaiton, also known as SEO can be very confusing and very challenging. If you watch my channel you know this is something I admittedly struggle with. My SEO skills with eBay, Amazon, and Youtube are awesome. On the other hand Google SEO and ranking websites is something I’ve always struggled with. I recently found a tool called SmartSERP. They offer a FREE 14 day trial. I decided to signup over the weekend and I’m over the top in love with the program. I’m still in my trial period but I’m fairly certain I’ll buy the basic program for a month and continue using it. I’ve signed up for SEO tools in the past but have either found them unimpressive, or too confusing to use. Most all of them basically require you to know the keywords your trying to rank for and then allow you to see how well your ranking. What I really love about SmartSERP is that all you have to do is plugin your website, and they will tell you all the keywords your ranking for, the monthly searches, and show you the link to your post. You can find terms you didn’t even know you were ranking for and with those areas which your already competitive you can even try to up your rankings further. I was surprised to find I’m ranking number 2 overall in Google for several search terms I would have never even thought to search. In this video I show you the backend of my SmartSERP account and show you for my RulesForRebels Blog some of the top terms I’m ranking for and how I plan on improving their ranking. Check it out!!!

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Content and SEO: Optimization from creation to conversion

By 2019, it is predicted that content marketing will become a $300-billion industry. However, this content will have limited value unless it is actually found by the right audience, optimized to achieve maximum impact and measured in relation to business results. Ensuring your content is search-engine-friendly and optimized across the buyer’s journey is critical to the success of both content and SEO teams. Major search algorithm updates, such as Google’s Panda and Penguin, are focused on delivering users the highest-quality results and the most relevant content. Brands with a solid content marketing strategy — focused around people, process and technology — that also optimize for visibility across search engines are rewarded with increased search performance in the form of traffic, conversions and revenue. A major challenge for many organizations is optimizing content for search during the content creation process and then replicating it, at scale, across large websites and content management systems. The solution lies in creating and developing content that Search Engine Land Source

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Moz launches comprehensive keyword research tool “Keyword Explorer”

Moz, a leader in search and digital marketing tools, has officially launched their foray into keyword research. Dubbed “Keyword Explorer” (or KWE), the goal of the tool is to take users through the entire research process while providing metrics and scoring to aid users in their keyword selection. This tool has a few unique traits that may make it stand out over other offerings on the market: Spans the full keyword process Keyword Explorer starts in the discovery of keywords ideas and helps users filter the queries and prioritize them. Keywords can be added to different lists and categorized for quick sorting. Accurate data Thanks to the use of anonymized clickstream data from nearly one million real searchers, Moz estimates that the search volume range of the data has roughly 95 percent accuracy. Features unique (and modifiable) metrics From Opportunity scores (how many positions are available in the SERP) to Potential scores (a look at volume, difficulty, opportunity and importance), Keyword Explorer gives users Search Engine Land Source

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SearchCap: Google Trips app, Bing image search app & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Moz launches comprehensive keyword research tool ‘Keyword Explorer’May 3, 2016 by Greg Finn A slick new keyword research tool from Moz gives users the power of customization when curating keyword lists. Content and SEO: Optimization from creation to conversionMay 3, 2016 by Jim Yu How can you ensure that your content creation efforts don’t go to waste? Columnist Jim Yu discusses how to align content creation with SEO goals and user needs for maximum impact. With “Trips” app, will Google finally deliver a better travel experience?May 3, 2016 by Greg Sterling New Google travel effort promises to bring together a range of tools and capabilities. 60% of local SEOs are outsourcing more tasks in 2016 vs. 2015May 3, 2016 by Myles Anderson What is the current state of outsourcing in the local search world? Columnist Myles Anderson takes a look at Search Engine Land Source

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Bing Bad Ads Report: 250 million ads rejected, 150K advertisers banned in 2015

In the constant battle against bad actors, including scammers and hackers, Bing says it rejected 250 million ads, blocked 50,000 sites and banned 150,000 advertisers in 2015. The usual suspects continue to take up the bulk of attention. Tech support scams, a perennial problem, plague the system. Bing says it blocked more than 15 million ads and 25,000 sites promoting shady third-party tech support services. Bing has relatively lax trademark usage policies, but says it still dismissed more than 50 million ads last year for trademark infringements. Phishing attacks and ads for pharma and counterfeit goods were also at the top of the list. Additionally, more than three million misleading pages and 30 million ads were blocked for spam and misleading content. The post Bing Bad Ads Report: 250 million ads rejected, 150K advertisers banned in 2015 appeared first on Search Engine Land. Search Engine Land Source

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Google sent 4 million messages about search spam last year, saw 33% increase in clean-up requests

Google announced today the latest in their efforts to clean up the search results through webspam techniques. Google explained that in 2015 they saw a 180-percent increase in websites being hacked compared to 2014 and also saw “an increase in the number of sites with thin, low-quality content.” To combat that, Google released their hacked spam algorithm in October 2015, which resulted in removing “the vast majority” of those issues. They also sent out more than 4.3 million messages to webmasters to notify them of manual actions on their sites; that is a ton of manual notices. With that, they saw a 33-percent increase in the number of sites that went through the reconsideration process. So it is clearly important to make sure to verify your website in the Google Search Console so that you can be alerted of any issues Google finds on your site. Google also said that users submitted more than 400,000 spam reports. Google acted Search Engine Land Source

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SearchCap: Google webspam, Bing bad ads & translation

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google sent 4.3 million messages to webmasters and saw 33% increase in clean-up effortsMay 2, 2016 by Barry Schwartz It is now even more important to verify your web site in the Google Search Console as you can see in Google’s latest webspam report. Bing Bad Ads Report: 250 million ads rejected, 150K advertisers banned in 2015May 2, 2016 by Ginny Marvin Tech support scams remain at the top of the list of bad actors that search engines have to keep fighting. What Kobe Bryant can teach you about succeeding with AdWordsMay 2, 2016 by Todd Saunders Want to become an AdWords all-star? Columnist Todd Saunders shows the lessons that search engine marketers can learn from a basketball legend. The power of “Anchor Influencers”May 2, 2016 by Eric Enge Producing linkworthy content is a big investment, and columnist Eric Enge explains how Search Engine Land Source

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