Wednesday, 31 August 2016

Web Design Essentials | Best Tools, Tips & Tricks | Top Web Designing softwares

Web Design Essentials | Best Tools, Tips & Tricks | Top Web Designing softwares Check us out for web design and digital marketing/publishing – http://ift.tt/1H187y8 Video on how to increase traffic to your website here : https://www.youtube.com/watch?v=spwJI… Virtual Reality and Augmented Reality Websites Explained here : https://www.youtube.com/watch?v=KMdCG… Web Designer Essentials | Best Tools, Tips & Tricks for Designing a Website | Web Designing Top Softwares | This video sums up the top and best web designing tools of 2016 and help you increase your website designing workflow! A web designer must have tools and website designing must know tricks. Visit us for your customised amazing website! http://ift.tt/1H187y8

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SearchCap: Google Merchant Center update, SEO & Chrome

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google debuts a brand new look for Merchant CenterAug 30, 2016 by Ginny Marvin A much needed face lift also includes some new features. Mastering Online-to-Offline Marketing: New Digital Strategies for Offline ConversionsAug 30, 2016 by Digital Marketing Depot Search, Facebook and display ads drive offline conversions and sales. Whether it’s a store visit or a phone call, you can’t measure CPL and prove ROI without offline conversions. But it can be a challenge. Join digital marketing experts from Adobe and DialogTech to understand how marketers are solving the online-to-offline dilemma. Attend this webcast […] Five free Chrome extensions for SEO practitionersAug 30, 2016 by Brian Harnish Columnist Brian Harnish details 5 free Chrome extensions he uses on a regular basis, for SEO tasks ranging from screen shots to checking links to content analysis. Moving your SEO program beyond discoveryAug Search Engine Land Source

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Google launches “In Apps,” a way to find content within apps on Android phones

Google has announced a new way to locate content within apps on Android phones. “In Apps” is a search tab that allows this, a new addition to the Google app for Android. Google shared the news on its Inside Search blog today, along with an illustration of how it works: Currently, Google says the feature works with Gmail, Spotify and YouTube. It’s promising that support for more apps will happen in the coming months, including for Facebook Messenger, LinkedIn, Evernote, Google Keep, Glide and Todoist. App search is local to the phone, so that if you’re not connected, you can still locate information. That’s important, because it highlights how this type of “searching within apps” is different from what Google already supports. Searching your phone, not the web Currently, Google supports Firebase App Indexing (previously called Google App Indexing), which is a way for app developers and publishers to ensure those searching Google for web-wide information can jump directly into apps. IE, Search Engine Land Source

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Billions served: PC search is down but query volume is way up for Google

Writing about search market share on the desktop is now a bit like writing about old cars. It’s sort of interesting but less and less relevant. For reasons that remain mysterious, comScore has neglected to provide a unified view of the search marketplace — despite the fact that likely between 55 and 60 percent of search queries now come from mobile devices. July desktop search rankings in the US reflect the following distribution, according to comScore: For comparison, the following are the comScore numbers from July 2015: Google Sites — 64.0% Microsoft Sites — 20.4% Yahoo Sites — 12.7% Ask Network — 1.8% AOL — 1.2% Essentially all parties have lost incremental share except for Bing, which has gained 1.5 points. Depending on your perspective, this could be spun as trivial or part of Bing’s long slow climb to meaningful desktop search market share. PC query volumes peaked on the desktop in 2013. However, in mobile, Google commands roughly 94 percent of the market according to Search Engine Land Source

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Tuesday, 30 August 2016

YouTube Video SEO and How to Rank Videos in YouTube

YouTube Video SEO and How to Rank Videos in YouTube How to Rank Videos in YouTube Search with Video SEO Ranking Videos on YouTube can help your videos get discovered and get more views. Learning Video SEO is the first step. Getting more views on YouTube is completely dependent on getting your videos in front of as many people as possible. YouTube is the second largest search engine in the world, so ranking in YouTube search is essential to growing in YouTube for most new YouTube creators. Ranking High in YouTube can be accomplished even by new YouTubers if you know how to take advantage of Video SEO (Search Engine Optimization). The same rules apply to YouTube as apply to Google when it comes to this with very minor differences. YouTube Rankings are dictated by specific Video SEO Factors: Watch Time effects Your YouTube Ranking-Heavy Number of Views effects Your YouTube Ranking- Heavy Titles and Description Text effects YouTube Ranking- Medium Video Tags effect Your YouTube Ranking- Medium Frequency of YouTube Activity effects Your Ranking- Medium Video Likes and Shares effect Your YouTube Ranking- Low This video sponsored by Reel Genius http://goo.gl/f0lvpF Example of a Video Tagged in Reel Genius: http://goo.gl/ouvSuS Like My Content? Subscribe for More Awesome! https://youtube.com/subscription_center?add_user=robertoblake2 Get CREATE AWESOME Shirts!: http://goo.gl/lsr8uY Support My Channel via Patreon! http://ift.tt/1bw0YOx 2014 Movie Reviews: http://bit.ly/movreviews2014 Other Television Reviews The Flash Season 1 http://bit.ly/s1theflash Arrow Season 3 http://bit.ly/s3arrow RWBY Volume 2 http://bit.ly/rwby2 Game of Thrones: http://bit.ly/gotvideos Follow Me Online! My Graphic Design Portfolio http://robertoblake.com Learn Graphic Design on My Blog: http://ift.tt/16Dne79 Follow Me on Twitter: http://twitter.com/robertoblake Like Me on Facebook: http://ift.tt/16Dndju Checkout My Instagram http://ift.tt/1C2q7ZE Flickr Photos: http://ift.tt/16Dne7d

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Test points to likely influence of click-through rate on search rankings

There has been a lot written about click-through rate (CTR) as it relates to SEO. Some say that it really doesn’t matter. Others say that it is very possible it does. Reading articles, experiments and case studies is great, but we’re always eager to test things out for ourselves. We maintain a bunch of test websites for just that purpose. And so we decided to run a CTR test on one of the websites we hadn’t touched in a long while. The hope was to gather some evidence of our own. If you’re looking for a randomized, double-blind, placebo-controlled test, this ain’t it. But if you’re looking for more anecdotal evidence suggesting how the algorithm might react to clicks based on an experiment of n=1, this is it. The site We started by selecting a site that hadn’t had a lot of work done to it. In fact, it was one of our more neglected test sites, which made it ideal for Search Engine Land Source

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With Panda in stealth mode, why Google’s quality updates should be on your algorithmic radar [Part 1]

In May of 2015, I uncovered a major algorithm update that I called “Phantom 2.” It ended up being a huge update that impacted many websites across the web globally. I’ll explain why it was named “2” and not “1” soon. Google first denied there was an update in early May 2015, but then finally explained that they did indeed roll one out. They said it was a “change to its core ranking algorithm with how it assesses quality.” And with Google always looking to surface the highest-quality, most relevant information for users, that statement was incredibly important. This led the folks at Search Engine Land to call the May 2015 update Google’s “Quality Update.” (I still like Phantom, but hey, I’m biased!) Note, and this is important: I called the update “Phantom” simply because it was a mysterious one. Google has not officially named the update Phantom, and from what I gather, they don’t like the name very Search Engine Land Source

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