Saturday, 3 December 2016

What is Search Engine Optimization? – Basics of SEO

What is Search Engine Optimization? – Basics of SEO If you wish to become a Digital Marketer learning SEO is a crucial aspect of it. In this lesson I teach What is SEO and how do you get started with SEO as a process. If you wish to join the free course, please enroll here: http://ift.tt/2gTHRV2

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How to wireframe a website | CharliMarieTV

How to wireframe a website | CharliMarieTV Wireframing is the first stage of the web design process, and in this video I show you how I do it and give you some advice! Please remember to subscribe http://bit.ly/1aE5UOT If you’ve ever wondered how to wireframe a website, or if you want to know how to design a website and you’ve never heard of wireframing, this video is dedicated to you! Yes, you. Wireframing is the process of laying out the bones or the structure of a website to think about how the information will be organised on the page before you start thinking about colours and fonts and other visual things. Using the wireframe process I teach you in this video you’ll be able to generate lots of ideas for different ways to arrange your website and be able to decide on the best one from there. I hope you enjoy the video! Please make sure you give it a thumbs up if you do. I’m still learning how to make tutorials MY way (not just screen casts) so any feedback is much appreciated. I ant these videos to feel like we’re sitting in a room together and I’m showing you what to do, rather than you just looking at my screen as I do something. Does that make sense? If there’s something design-related you’re struggling with that you’d like a tutorial on next, let me know! ———————————————– // ABOUT ME Hello there! I’m Charli and I’m a web and graphic designer from New Zealand currently living in London and posting videos every Saturday about design, fashion/beauty and DIYs here on CharliMarieTV. Please subscribe and say hi in the comments so we can be friends ———————————————– // LINKS Buy xoBeauty makeup brushes (my favourites!) here: http://ift.tt/1ykd6eb My blog: http://ift.tt/1ykd6eg My apparel company, Liner Note Kids: http://ift.tt/1xBlaUN My design portfolio: http://ift.tt/1oIxwFX Twitter: https://twitter.com/charliprangley Dribbble: http://ift.tt/1xBl9A1 Facebook: http://ift.tt/1ykd6uy My sister SmayJay’s channel: http://www.youtube.com/channel/UCHwfFu023JtowO8sL_ymoSg

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Friday, 2 December 2016

Canonical chaos: doubling down on duplicate content

Search engines are getting smarter. There is little doubt about that. However, in a CMS-driven web where content can often exist on several URLs, it is not always clear what is the authoritative URL for a given piece of content. Also, having content on several URLs can lead to problems with link and ranking signals being split across several variations of a piece of content. It is hard enough standing out in the often hypercompetitive search landscape, so you would imagine that most businesses had these foundational SEO issues under control. Unfortunately, our experience would tell us otherwise. In fact, it seems that in the wake of many sites moving towards HTTPS for the promised ranking boost, we are seeing even more issues of URL-based duplicate content than before. Fortunately, we have the canonical tag. With rel=canonical, we can easily specify the authoritative URL for any piece of content. Google and the other engines will then consolidate link and rank Search Engine Land Source

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SearchCap: Google Santa Tracker, duplicate content & Bing Ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Canonical chaos: doubling down on duplicate contentDec 2, 2016 by Marcus Miller Duplicate content issues? Problems with your canonical tags? Columnist Marcus Miller explains why these issues occur and how to fix them. Google’s 2016 Santa Tracker signals the official countdown to ChristmasDec 2, 2016 by Amy Gesenhues This is the 12th year Google has counted down the seconds until Santa’s December 24 departure from the North Pole. 5 reasons advertisers should NOT ignore Bing AdsDec 2, 2016 by Michelle Cruz Columnist Michelle Cruz outlines some recent developments in Bing Ads and makes the case for this cost-effective PPC platform. Search in Pics: Google swing set, bike trailer & gogglesDec 2, 2016 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, Search Engine Land Source

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[Reminder] Live webcast: Social Media Marketing 3.0

Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts on Thursday, December 8, 2017, as they show you how to reduce complexity, increase scalability, and improve your social media marketing results. You’ll learn how to: streamline content creation and planning across departments; identify and measure key metrics that will demonstrate social ROI; and improve your brand authenticity by leveraging user-generated content. Register today for “Social Media Marketing 3.0: Best Practices for Ramping Up Social ROI,” produced by Digital Marketing Depot and sponsored by Lithium. The post [Reminder] Live webcast: Social Media Marketing 3.0 appeared first on Search Engine Land. Search Engine Land Source

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Thursday, 1 December 2016

What Is Seo? And How Seo Works? Search Engine Optimization IN HINDI

What Is Seo? And How Seo Works? Search Engine Optimization IN HINDI What Is Seo? And How Seo Works? Search Engine Optimization IN HINDI In This Video You Will Learn Than About Seo And What Is Work Of Seo In Hindi Best Hindi Seo Tutorial So Now Seo For Website IS Available Online Seo In This Video Tutorial Hindi Urdu Search Engine Optimitation Learn Seo In SHort Meaning Of Seo, about search engine optimization

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New features may be coming to AdWords Responsive Ads

It seems Google may be getting ready to test some new features for responsive ads in AdWords. Spotted by Jonah Pessin at HeBS Digital, Google is requiring two image sizes in some accounts. In addition to the landscape (1.91:1), Google also asks for a square (1:1) image. Screen shot provided by Jonah Pessin, HeBS digital The requirement is only active in some accounts, though Pessin was told by an AdWords representative that Google will be introducing new features for responsive ads and the image options will accommodate different ad placements. A Google spokesperson told Search Engine Land, “We’re always testing new formats to see what works best, there’s nothing specific or any changes to announce.” Google rolled out responsive ads in July. The ads can serve across the Google Display Network, including in native ad inventory. Advertisers supply a short and long version of a headline, a description and image(s). The ads are dynamically generated. The addition of a square image would give responsive Search Engine Land Source

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