SearchCap: Linking law, Google crawl change & map directories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Keyword infringement: Edible Arrangements files $209M trademark suit against GoogleFeb 19, 2018 by Greg Sterling While use of trademarked keywords has been allowed by courts, this case may be more complicated than it seems on the surface. Bundle your agency services to boost revenueFeb 19, 2018 by Digital Marketing Depot Though the leading marketing sectors, such as technology, software and many consumer brands, have been utilizing marketing automation for years, it is still a relatively underutilized technology in many sectors. This puts agencies in a great position to pitch services in the form of a bundled offer. Marketing automation and the right mix of agency […] International SEO and search trends: How does it all work?Feb 19, 2018 by Marcus Miller Contributor Marcus Miller provides an overview of how to implement an international SEO strategy and suggests what is Search Engine Land Source

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