How to increase views, Revenue & Subscribers on YOUTUBE – SEO Search Engine Optimization Strategies

How to increase views, Revenue & Subscribers on YOUTUBE – SEO Search Engine Optimization Strategies Learn the concept of How to increase views, Revenue & Subscribers on YOUTUBE – SEO Search Engine Optimization Strategies. Do not forget to subscribe the channel and like the video. -~-~~-~~~-~~-~- Please watch: “5 TIPS – How to Rank Youtube Videos on YouTube First page – Video SEO” -~-~~-~~~-~~-~-

The post How to increase views, Revenue & Subscribers on YOUTUBE – SEO Search Engine Optimization Strategies appeared first on ocston.org -- Great Info about SEO.

A year in review: Search Engine Land’s top 10 columns of 2016

Expanded text ads. Mobile-first index. Accelerated Mobile Pages. Possum. These are just a few of the many words and phrases we search marketers became intimately familiar with over the course of the past year. Both within the search industry and outside of it, 2016 was a year marked by change — and no change got more attention from our columnists than Google’s decision to eliminate the right rail ads from its desktop search results. Readers were clearly eager to learn as much as possible about how these changes would impact their campaigns, as two of our top 10 columns were focused on this topic. The local search community also dealt with some major changes, as the Possum update caused a huge shake-up within local search results. Local search expert Joy Hawkins wrote the definitive article on this unannounced Google update, which impacted up to 64 percent of local SERPs. Her excellent coverage of this development earned her the top spot Search Engine Land Source

The post A year in review: Search Engine Land’s top 10 columns of 2016 appeared first on ocston.org -- Great Info about SEO.

Search Engine Land’s most engaging stories of 2016: A whole lotta Google

I wasn’t exaggerating with that title. Sure, we cover a lot of Google-related news here on Search Engine Land, but now it can be definitively stated that it’s (in part) because that’s what you, our readers, crave. We tallied all of the likes, favorites, shares, clicks, retweets and so on for every single social post across the Search Engine Land Facebook and Twitter communities over the past 12 months. Out of the top 10 most socially engaging stories across those communities — 20 stories in total — only ONE was not about Google. (Even the honorable mention in the Twitter roundup was from the Google Dance earlier this year during SMX West. It literally was our 7th most popular tweet of 2016. Scroll down and have a watch. You’ll see why.) From AdWords updates to algorithm changes, the arrival of Expanded Text Ads to the sunsetting of PageRank score… there was a lot going on with the Big G this year. Let’s take a look Search Engine Land Source

The post Search Engine Land’s most engaging stories of 2016: A whole lotta Google appeared first on ocston.org -- Great Info about SEO.

SearchCap: Happy New Year’s, Santa tracker & Google’s new recipe results

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A year in review: Search Engine Land’s top 10 columns of 2016Dec 30, 2016 by Jessica Thompson Which topics drew the most attention within the search industry this year? From infographics to quizzes to advice, our top 10 columns of the year covered all the bases. 4 steps to make your organic listings more effectiveDec 30, 2016 by Jason Decker How can you improve your organic search results? Columnist Jason Decker outlines four basic steps to make your listings more compelling to searchers and prospects. Google’s New Year’s eve day logo for 2016Dec 30, 2016 by Barry Schwartz Here is the New Year’s eve Doodle from Google all decked out in jumpy balloons. Paradigm shift: Has Google suspended defamation removals?Dec 30, 2016 by Chris Silver Smith Columnist Chris Silver Smith takes a look at what could be a recent policy shift in Search Engine Land Source

The post SearchCap: Happy New Year’s, Santa tracker & Google’s new recipe results appeared first on ocston.org -- Great Info about SEO.

Html5 and css3 tutorials in hindi | Starting our Web design Journey

Html5 and css3 tutorials in hindi | Starting our Web design Journey Html5 and css3 tutorials in hindi , Ajj se hum webdesign ki duniya me kadam rakhenge aur apna life ka pehla website ki sururwat karenge so dosto aplog humse jude and sikhe complete webdesign in hindi with yr host edword

The post Html5 and css3 tutorials in hindi | Starting our Web design Journey appeared first on ocston.org -- Great Info about SEO.

Why Google shutting down Map Maker should terrify SMBs

Google’s Map Maker has often received bad press due to the amount of spam that originates from users of the product. In May of 2015, Map Maker was actually shut down to help prevent disasters like this one. So Google’s announcement that they’re shutting down Map Maker entirely in March of 2017 made a lot of people really happy. It’s the end of spam, right? We should all be celebrating, right? Nothing could be further from the truth. Allowing spammers to hide rather than vanquishing them The truth is that users — some with less-than-virtuous motives — will still be able to make edits to business listings, just like before. Instead of doing it on Map Maker, however, they will do it through Google Maps by pressing “suggest an edit” on the listing. Spammers know this, of course, and have already shifted the majority of their edits to Google Maps because it hides their activity from the general public. Currently, when a user makes an Search Engine Land Source

The post Why Google shutting down Map Maker should terrify SMBs appeared first on ocston.org -- Great Info about SEO.

Organic Search Party: Our Top SEO Columns of 2016

Each year brings a plethora of changes to search engine optimization, and 2016 was no different. From the rollout of Accelerated Mobile Pages to the long-awaited real-time Penguin update, the SEO world had a lot of exciting news to digest this year. With the help of our All Things SEO and Link Week columnists, readers were able to stay informed and adapt to these changes as needed. As the SEO industry matures, the skills needed to remain on the cutting edge have become increasingly complex. This was evident in the fact that two of our top ten SEO columns were primers on more technical topics like implementing Accelerated Mobile Pages and making the switch to HTTPS. Search optimizers are clearly looking to up their game by learning about more advanced topics. Or are they? Also popular this year were pieces targeting those who are new to the industry, such as Stephan Spencer’s “7 quick SEO hacks for the SEO newbie” and Search Engine Land Source

The post Organic Search Party: Our Top SEO Columns of 2016 appeared first on ocston.org -- Great Info about SEO.

SEO in 2017: Seizing opportunity, evangelizing success, achieving overarching growth

As we begin 2017, the fusion of the search and content marketing disciplines has become increasingly more evident. A full 89 percent of B2B marketers (PDF) say that they use content marketing, as do 86 percent of B2C marketers, according to the Content Marketing Institute. Additionally, over 70 percent of marketers in both groups plan on producing more content in the new year than they did in 2016. However, content only has real value if it is found and optimized, and if it converts with effective search marketing. Search is the key driver that opens up opportunity in 2017 Research from BrightEdge (my company) found that 51 percent of traffic to websites comes from organic search. Additionally, another 10 percent comes from paid. This means that over 60 percent of the traffic on your site arrives from the search engine results pages (SERPs) alone. While organic search is the primary driver of website traffic, the role of ads cannot be overlooked. Google Search Engine Land Source

The post SEO in 2017: Seizing opportunity, evangelizing success, achieving overarching growth appeared first on ocston.org -- Great Info about SEO.

Search Engine Optimization Tutorial in Hindi | Keyword Research | SEO | PPC | Digital Marketing

Search Engine Optimization Tutorial in Hindi | Keyword Research | SEO | PPC | Digital Marketing Visit Website http://ift.tt/2hXFrVP or Call +91 9558821174 Learn Search Engine Optimisation through step by step video tutorial with SEO Examples in Hindi. This course is specially designed for Audiences and Websites in India. Learn Complete Digital Marketing Certification Course.

The post Search Engine Optimization Tutorial in Hindi | Keyword Research | SEO | PPC | Digital Marketing appeared first on ocston.org -- Great Info about SEO.

SEM’s legit: Our top paid search columns of 2016

This was an eventful year for those in the paid search community as Google introduced some significant updates to the way ads are displayed in SERPs. Thankfully, as search marketers scrambled to keep up with the seemingly endless barrage of changes, our insightful paid search columnists were there to help them make sense of it all. By far the most discussed event of the year was when Google removed the right rail ads from desktop search results in an effort to make the layout more consistent with its mobile SERPs. Four of our ten most widely read articles of the year were focused on this change, including a two data-driven pieces by PPC expert Larry Kim and an article from Google’s own Director of Performance Ads Marketing, Matt Lawson. The other major news item for the year was Google’s announcement of expanded text ads, which officially went live in July. While many columns were written about this change, Frederick Vallaeys’ piece was the Search Engine Land Source

The post SEM’s legit: Our top paid search columns of 2016 appeared first on ocston.org -- Great Info about SEO.

Google Shopping feed optimization: Speak your customers’ language and write more compelling product titles

Product Feed optimization is key to any successful Google Shopping campaign. Your product titles are one of the most important factors in whether or not Google will think your ad is relevant to the user’s search query. Not only that, but a good product title will entice more shoppers to click on your product. Providing all the required data in the right format according to Google’s product data specification is mandatory, of course. But to make the most of Google Shopping, e-commerce retailers have to apply more advanced techniques to optimize and enhance their product feeds. Previous experiments have shown that product titles have a major influence on performance, while other fields — like the product description or the Google product category — have little or no influence. To give you some practical advice on how to effectively optimize product titles, we at Crealytics (my employer) tested how Google Shopping reacts to changes in titles. Test setup We selected 136 products, which Search Engine Land Source

The post Google Shopping feed optimization: Speak your customers’ language and write more compelling product titles appeared first on ocston.org -- Great Info about SEO.

Amazon begins testing Product Listing Ads on AdWords

In 2012, Google’s Product Search was transformed from an organic product search tool into a pay-to-play shopping destination. Since the removal of Product Search, Amazon has not participated with Google’s Product Listing Ads. Until now. Merkle discovered Amazon testing PLAs in the wild — something completely new for the world’s largest online retailer. According to Merkle’s Mark Ballard, Amazon appears to be testing (and increasing) its PLA presence. We were able to replicate these Amazon Product Listing Ads on both mobile and desktop environments. Mr. Ballard’s anecdotal research is showing that Amazon is currently more apt to appear for home goods retailers, and they are trending up to a 25 percent impression share. If this does become more than just a test, it could be a huge hit to other (and smaller) retailers that can’t compete with the budget of this shopping behemoth. Advertisers can compare their efforts to what Amazon is doing by researching with the Auction Insights Search Engine Land Source

The post Amazon begins testing Product Listing Ads on AdWords appeared first on ocston.org -- Great Info about SEO.

SEO search engine optimization training tutorial beginner and advanced

SEO search engine optimization training tutorial beginner and advanced If you liked this SEO (search engine optimization) training, you will love my full marketing course: http://ift.tt/1A5DhAU And if you want me to help you create an SEO marketing or an overall marketing strategy for your business, email me at: alex.genadinik@gmail.com In this SEO training video, I discuss everything from the history of search engine optimization to why links are important, and ultimately how to rank your website in Google, and get search traffic for your website. Just about everyone with a small business who has a website needs to learn the SEO tactics and strategies to get a flood of traffic from Google to the website and individual pages of that website. Of course, SEO (search engine optimization) marketing is very competitive, and you must choose your strategies and tactics in a very savvy way. You must also execute those strategies with a high degree of quality. In this SEO training video I explain how to make web pages that are seen as good in Google’s eyes, and I explain how to rank those websites. The strategies to get a website to rank in the top-10 of Google search results is complex, but you can do it. The first concept you have to become familiar with is link building (sometimes spelled linkbuilding) which is a process of getting high quality and relevant links to your website. In this training tutorial I explain a few strategies for how to get backlinks to your website. I also discuss a brute force way to get links to your website. Once you have built enough backlinks, you should focus on social media because social sharing will help the SEO of your page or website, and get it to rank in Google faster.

The post SEO search engine optimization training tutorial beginner and advanced appeared first on ocston.org -- Great Info about SEO.

3 ways in-house do-it-yourselfers can prepare for PPC management

Does this sound familiar to you? Your company has finally agreed to spend some resources on pay-per-click (PPC), but instead of hiring a PPC professional or agency, they want you or perhaps Sally down the hall to take on the role of managing PPC. Never mind that you and Sally already have full-time jobs and haven’t the slightest clue about PPC. What do you do? This is not an uncommon scenario for many businesses, and it puts the burden on the person tasked with PPC to at least learn the fundamentals of the discipline and put the wheels in motion for a PPC “test.” The problem in this scenario is that when PPC doesn’t show the return it’s supposed to, the channel is often blamed (“PPC just didn’t work for us”), but unfortunately, it’s likely that it just wasn’t set up and managed properly for ROI. Nonetheless, those who are tasked with PPC and have no prior knowledge need to Search Engine Land Source

The post 3 ways in-house do-it-yourselfers can prepare for PPC management appeared first on ocston.org -- Great Info about SEO.

Google Search Console warns of nonsecure collection of passwords with upcoming Chrome browser release

This morning, Google began sending out notices through the Google Search Console to websites that have login and password fields on pages that are not over HTTPS. The notification says nonsecure Collection of Passwords will trigger warnings in Chrome 56 for domain.com. Chrome 56 in January will issue a security warning for web pages that have these login fields without serving them on a page that is over HTTPS. The message reads: Beginning in January 2017, Chrome (version 56 and later) will mark pages that collect passwords or credit card details as “Not Secure” unless the pages are served over HTTPS. The following URLs include input fields for passwords or credit card details that will trigger the new Chrome warning. Review these examples to see where these warnings will appear, and so you can take action to help protect users’ data. The list is not exhaustive. Google also posted about this on Google+ and wrote: From the end of January with Chrome Search Engine Land Source

The post Google Search Console warns of nonsecure collection of passwords with upcoming Chrome browser release appeared first on ocston.org -- Great Info about SEO.

Improve search rankings and increase productivity with local marketing automation software

Managing online citations, claimed and unclaimed listings, reviews and ratings, landing pages and data feeds for hundreds or thousands of locations has become time-consuming and costly for enterprise brands. Automating these processes can improve search rankings, increase productivity and lower CPCs due to better SEO. Marketing Land’s “Enterprise Local Marketing Automation Platforms” examines the market for local marketing automation platforms. The 50-page report reviews current trends and issues in enterprise local marketing automation, including omnichannel marketing, tag management and mobile measurement and optimization. Also included in the report are profiles of 17 leading enterprise local marketing automation vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing. Visit Digital Marketing Depot to download your copy. The post Improve search rankings and increase productivity with local marketing automation software appeared first on Search Engine Land. Search Engine Land Source

The post Improve search rankings and increase productivity with local marketing automation software appeared first on ocston.org -- Great Info about SEO.

SEO Search Engine Optimization Services

SEO Search Engine Optimization Services http://ift.tt/29Zhb0i designed to accelerate your rankings

The post SEO Search Engine Optimization Services appeared first on ocston.org -- Great Info about SEO.

Best Search Engine Optimization (SEO) Strategies for 2017!

Best Search Engine Optimization (SEO) Strategies for 2017! See what SEO methods I use to get 200,000+ people to find me in organic search on Google and YouTube every month! Hear my Search Engine Optimization plans for 2017 to get to 300,000+ a month by the end of the year! Get all of my courses like this for {videoDescription}.99 on Skillshare at http://jerry.tips/skillsha. Enjoy a tutorial featuring Google webmaster tools, alexa, YouTube analytics, WordPress pages, Yoast SEO, Google search on a competitive keyword term, answers about Fiverr backlink gigs, and more! Would you prefer to see only my tutorial videos and to skip seeing gaming and podcast videos? View all my classes on Skillshare at http://ift.tt/2dus0LI. Which classes are available free on Skillshare? BEST ONLINE TEACHING BUSINESS SYSTEM FOR SKILLSHARE, YOUTUBE, AND PATREON FOR 2017! http://skl.sh/2hWRkvQ Best Facebook Marketing Class for 2017! http://skl.sh/2hIYbbJ YouTube Partner Program Secrets http://skl.sh/2eP666u A Complete Online Teaching Business Setup! http://skl.sh/2eHcYPP 10 Daily Goals for Entrepreneurs! http://skl.sh/1LLOQdv The 4 Hour Workday http://skl.sh/1Y3xdH3 Facebook Event Promotion Tips from Start to Finish! http://skl.sh/1SIGZNF How to Date, Build a Relationship, and Stay In Love! http://skl.sh/2e9AeXi 12 Steps for a Spiritual Solution to Any Problem! http://skl.sh/2dGqa6q Help Me Reach 100,000 Skillshare Followers! http://skl.sh/2f0LwiZ Google AdWords for Skillshare Enrollments with Responsive Display Network Remarketing Ads! http://skl.sh/2farss0 Hellobar for Email Subscribers in MailChimp! http://skl.sh/2f5jjHt QuickBooks Self-Employed Basics for US Business Owners Online! http://skl.sh/2gL5hJr YouTube Bumper Advertising in Google AdWords for Video! http://skl.sh/2gYgxT7 What Skillshare classes require a premium membership for {videoDescription}.99 to watch? How I Make New Skillshare Classes Daily! http://skl.sh/2eCAFJ0 Freelancing with YouTube, WordPress, Upwork, and Fiverr! http://skl.sh/2hIYjb8 How I Got 300,000 Google and YouTube Search Clicks! SEO 2015 http://skl.sh/1jaUqbr The Complete Google AdWords Course: Beginner to Advanced! http://skl.sh/1HsPwlM The Complete YouTube Course: Make Viral Videos and Rank #1 on YouTube. http://skl.sh/1MIKS24 The Complete Facebook Ads and Facebook Marketing Course 2015. http://skl.sh/1OkAO1E The Magic of Imperfect Artistry http://skl.sh/2f2KyQM Creativity Productivity Challenge: Starting Over! http://skl.sh/2fINgLc What Makes an Amazing Ad on Facebook? http://skl.sh/2eoLyOE Fast and Beautiful Thumbnail Design! http://skl.sh/2epxhWo YouTube Ads with Google AdWords for Video! http://skl.sh/2dYtcmR The Art of Editing Fast! http://skl.sh/2exkTPI Software/Hardware I use to Live Stream on Twitch & YouTube. http://skl.sh/29TwVl6 Why Teaching on Skillshare is Exciting! http://skl.sh/2dEfuFK Affiliate Marketing Setup Example! http://skl.sh/2ejigjm Introduction to Facebook Advertising in 2016! http://skl.sh/1TeOe35 Introduction to Facebook marketing! Learn the basics and see where to start. http://skl.sh/1TmpBzL Twitter Marketing for 100,000+ Free Followers http://skl.sh/1MVJ57O Retargeting PPC Ads in Google, Facebook, YouTube, and AdRoll. http://skl.sh/1OkBHqW Email marketing without asking for an email address! http://skl.sh/1HsTATd How I Built a Simple Website + Sold it on Flippa for 00! http://skl.sh/1OkBrbA Introduction To Twitch TV Video Game Live Streaming. http://skl.sh/1TItnDo Learning simplified! Get inspired to just do it! http://skl.sh/2e4r1Ax Make More, Work Less! Time Management + Productivity Skills! http://skl.sh/2a3ts6g The Complete Fiverr Course: Beginner to Top Rated Seller! http://skl.sh/1RAQvin Facebook Advertising for Sales: March 2016 Success Strategy! http://skl.sh/1UlFbgX The Complete Social Media Marketing Course: Go Viral on Facebook, YouTube, Twitter, LinkedIn & More! http://skl.sh/1OkAwrD Equipment I Use […]

The post Best Search Engine Optimization (SEO) Strategies for 2017! appeared first on ocston.org -- Great Info about SEO.

12 Trends in Web Design for Designers and Entrepreneurs

12 Trends in Web Design for Designers and Entrepreneurs Capitalizing on trends in design and business is a great way to assure your success. In this video, I’ll describe and illustrate 12 Trends in Web Design for 2017. Join me in exploring the ways you can use these trends to build your brand! This “How To” is targeted to my audience of entrepreneurs and creative professionals but is also useful and actionable for anyone interested in brand strategy, business planning, design, marketing and communications. FREE DOWNLOAD: “9 DESIGN ELEMENTS YOUR BRAND ABSOLUTELY, POSITIVELY NEEDS” http://bit.ly/2bnbgVq SUBSCRIBE BRAND•MUSE NEWSLETTER: http://bit.ly/2e35adD I’m Philip VanDusen, Principal and CCO of Verhaal Brand Design where we specializes in strategic branding and graphic design. We’ve have helped Fortune 100 companies and entrepreneurs alike create new brands, identities, websites, marketing materials and launch products for 20+ years. Reach out to us, we’d love to learn more about your brand and help crank it up to its full potential! On my channel I will be sharing insights and instruction in strategic graphic design and brand development. Subscribe to get all my new content as soon as it’s published. Message me with ideas, thoughts or opinions of what you’d like to see! Please visit: http://ift.tt/2ir4vFm and sign up for my newsletter “brand•muse”. You’ll be the first to get free content, e-books and offers right to your inbox. I promise no spam, ever. I hope you enjoy my videos. More to come! CONNECT WITH ME: Website: http://ift.tt/2ir4vFm LinkedIn: http://ift.tt/2hdU5Ej Twitter: https://twitter.com/philipvandusen YouTube Channel: https://www.youtube.com/channel/UCd2J-PizcFDxWHBBfRkp38Q brand•muse newsletter: http://ift.tt/2ir1W6w Google+: http://ift.tt/2hdU5E2 EQUIPMENT + TOOLS: RODE NT2000 Condenser Mic ART Tube MP: Tube Mic PreAmp Rode Mic Boom Canon EOS 80D DLSR Camera, 15-55mm kit lens Adobe Creative Suite Logic Pro X Screenflow

The post 12 Trends in Web Design for Designers and Entrepreneurs appeared first on ocston.org -- Great Info about SEO.

Google’s top results for “Did the Holocaust happen” now expunged of denial sites

Several days after Google put a search ranking change into place, the first page of results for “did the holocaust happen” now appears to be entirely free of denial sites. The algorithm change happened earlier this week. As we covered, it caused the Stormfront denial site that was ranking tops for that search to slip to the second spot, bumped behind the authoritative US Holocaust Memorial Museum site. Now Stormfront is entirely gone while USHMM remains: Stormfront has not been banned from Google. It still has listings in the search engine (as is the case at Microsoft’s Bing search engine). It’s just no longer in the top results for this query. It does appear about midway down on the second page of results. By the way, these are the results I see when logged out of Google and using “incognito” mode in Chrome, as to avoid any search history influencing them. I see this on both desktop and on my iPad. Using my Search Engine Land Source

The post Google’s top results for “Did the Holocaust happen” now expunged of denial sites appeared first on ocston.org -- Great Info about SEO.

‘Tis the season! Google spreads more cheer on Day 2 of its Holiday 2016 doodle series

Today’s Google Doodle is the second in its series of Holiday 2016 series. For Christmas Eve, the Google letters are making hearts, stars, smiling faces and hand-prints behind fogged up windows. From the Google Doodle Blog: Happy holidays! This is the perfect time of year to cozy up to the window with your favorite blanket or mug, and watch the snow fall. While you’re there, sketch a foggy doodle or two (or five) of your own. Like yesterday’s doodle, the animated image was designed by Gerben Steenks and leads to a search for “‘Tis the season!” Google also put together a Day 2 holiday doodle for the “warmer climates” that is appearing on its home pages in a handful of South American countries, Australia, New Zealand, Thailand and the Philippines. Also, Google’s Santa tracker is now live. See our story: Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google. The post ‘Tis the season! Google spreads more cheer on Search Engine Land Source

The post ‘Tis the season! Google spreads more cheer on Day 2 of its Holiday 2016 doodle series appeared first on ocston.org -- Great Info about SEO.

Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google

Where’s Santa Claus? When will Father Christmas arrive? Millions of children around the world are asking these and similar questions on Christmas Eve. To help, two there are two great services that stand ready: NORAD Tracks Santa and Google Santa Tracker. As usual, Search Engine Land stands ready with its own tradition, to guide you to get the best from the services. Below, discover how to track Santa whether you’re using the web, a smartphone, watching TV or even if you want to make a voice telephone call. The Santa trackers & how they began There are many Santa tracking services out there, but we recommend the two below for 2016 as both are dependable, safe and will serve you well: NORAD Tracks Santa Google Santa Tracker How did NORAD and Google get into the Santa tracking business It began with NORAD and a wrong phone number in this ad: The ad with phone number misprint that got NORAD tracking Santa Claus (source: NORAD) NORAD is the acronym for the North American Search Engine Land Source

The post Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google appeared first on ocston.org -- Great Info about SEO.

SEO in 2017: Mobile optimization as a competitive advantage

In 2016, the inevitable happened, and mobile overtook desktop as the primary device used to access websites. This didn’t come as a huge surprise because, as far back as 2015, Google reported that more searches were conducted on mobile than on any other device category. In many industries, this may be conservative and, at the agency I head up in the UK, Bowler Hat, our B2C clients are seeing up to 85 percent of all site sessions conducted on mobile devices. Suffice it to say, mobile has well and truly arrived. Yet, while responsive design has been around for a while now and is fairly well-established, the majority of sites tend to fall down on usability. That is, the majority of sites are still built for desktop and then dialed back for mobile. That form-fill that was mildly annoying on desktop is an absolute pig on mobile. Even if it is responsive. This is not good enough in the mobile-first world we are Search Engine Land Source

The post SEO in 2017: Mobile optimization as a competitive advantage appeared first on ocston.org -- Great Info about SEO.

Improve your paid search & social through relationship marketing

A major shift I’ve observed taking place in both the paid search and social advertising industry is a move toward relationship marketing. Brands can no longer be available to customers only when they’re ready to convert. Advertisers must now be ready and willing to provide value to their customer’s days, weeks, or even months prior to a conversion taking place. The key to a successful relationship marketing program is to take customers on a buying journey. An effective paid search and social program must create brand awareness, generate demand, force a buying decision, and finally inspire brand loyalty and advocacy. This article outlines strategies for effectively leveraging paid search and social in a way that builds sustainable relationships, which ultimately drives ever-increasing amounts of revenue and profit. Strategy #1: Be there for your customers The first step toward building sustainable relationships is being where customers are either searching for information or consuming content. Learn where your specific audience is consuming content, and Search Engine Land Source

The post Improve your paid search & social through relationship marketing appeared first on ocston.org -- Great Info about SEO.

SearchCap: 2017 SEO, Google holidays & our top stories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Improve your paid search & social through relationship marketingDec 23, 2016 by Jeff Baum Contributor Jeff Baum explains how you can nurture your prospect through the entire buying journey using search ads and paid social. SEO in 2017: Mobile optimization as a competitive advantageDec 23, 2016 by Marcus Miller Even many of the titans of the internet could do with a bit of optimization of their mobile sites. Contributor Marcus Miller offers a comprehensive view of how to ensure you’re making the most of the opportunity to forge ahead. Search Engine Land’s Top 10 News Stories Of 2016: Goodbye right-rail ads, goodbye visible PageRank & moreDec 23, 2016 by Matt McGee Our annual year-in-review coverage starts with a look at the most popular news stories we covered in 2016. ‘Tis the season! Google spreads cheer with its Holiday 2016 Search Engine Land Source

The post SearchCap: 2017 SEO, Google holidays & our top stories appeared first on ocston.org -- Great Info about SEO.

SEO Tutorial & Guide for 2017 Search Engine Optimization Todos

SEO Tutorial & Guide for 2017 Search Engine Optimization Todos Master SEO for your business in this up-to-date tutorial on Search Engine Optimization basics. (For free materials, including the SEO TOOLBOOK go to http://bit.ly/seo2016ez). Search Engine Optimization is explained in this easy tutorial or SEO guide, starting with how to define the best keywords, going thru page tags, and even discussing how to never stop learning. Learn the 2017 tips, tricks, and tools in this easy tutorial or guide.

The post SEO Tutorial & Guide for 2017 Search Engine Optimization Todos appeared first on ocston.org -- Great Info about SEO.

How your startup should be using Google AdWords

For the founder sitting in coworking spaces like The Farm SoHo or CoCo Minneapolis, or working from a home office, the harsh environment of Google AdWords can feel like a trap. Where do you even start? Do you hire someone to manage your campaigns, or do you try to get by in the beginning by having your intern do it? No matter what you do, it can feel like the wrong choice; advertising your business for the first time can be very stressful. But you’re taking a leap, and you should applaud yourself for it — and then use these tips to start generating growth. Who should own it? Google does a decent job of making campaign creation fairly straightforward, but there are still several nuances that you may not know about. When I first started with Google AdWords, I was hired at a small business that didn’t really have the budget for a full-time marketing staff, and I was interviewing as Search Engine Land Source

The post How your startup should be using Google AdWords appeared first on ocston.org -- Great Info about SEO.

SearchCap: SEO budget & startup Google AdWords

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How your startup should be using Google AdWordsDec 22, 2016 by Brett Middleton If you’re just getting started with your business, figuring out who should manage your AdWords campaigns and what to do first can be a challenge. Columnist Brett Middleton offers tips to get you on the right path. How to budget for SEODec 21, 2016 by Digital Marketing Depot The importance of SEO is undeniable. So how much does a business have to pay to achieve results? This white paper from Rowe Digital goes deep into the three key components of a good SEO program that impact the pricing for a small, medium or large SEO program: the analysis the setup ongoing maintenance and […] Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Uncovering the white spaces of opportunity for local search 6 questions to Search Engine Land Source

The post SearchCap: SEO budget & startup Google AdWords appeared first on ocston.org -- Great Info about SEO.

Search Engine Optimization Agencies – SEO Infographics – SEO Tips and Tricks – What is SEO

Search Engine Optimization Agencies – SEO Infographics – SEO Tips and Tricks – What is SEO What is SEO – SEO Infographics – SEO Tips and Tricks – Search Engine Optimization Agencies Introduction To SEO – SEO Explained – What Is A SEO? Search Engine Optimization doesn’t have to be difficult. It doesn’t have to make you sick to your stomach every time you think of the cost of seo! With a little beginners introduction to SEO, you can’t go wrong! Sit back for 2 minutes and watch an engaging video showing you the first few parts you need to start thinking about to improve your google ranking. These parts cover both on page and off page SEO in a super-fast format, so if you’d like to know more, see the box below! You can grab a free trial of a powerful Search Engine Marketing Tool below: http://ift.tt/2hVCkLC DON’T MISS OUT ON BOOSTING YOUR PROFITS MASSIVELY! Affordable SEO is out there and it’s even better when you can land seo tips and tricks for free! Do you have your own website? Maybe your own small business? Or maybe it’s just a YouTube Channel? People just like you are sick of trying to market their website! How often have you wondered, “What Is SEO?” So what is SEO? SEO stands for Search Engine Optimization and it is the process of trying to drive free traffic to your website by improving your ranking. See exactly how to climb your way up Google and other search engines: Email me personally for free at: – smallauthority@gmail.com Read more @ http://ift.tt/2hJGTL1 Credit for infographics: http://ift.tt/N8pMIp http://ift.tt/2hJxoM9 http://ift.tt/1JYFEhe http://ift.tt/2hJEPCU http://ift.tt/2hVBwqh http://ift.tt/2hJp5Qe http://ift.tt/1GXzrT3 http://ift.tt/2hJBgfM http://ift.tt/2hVzma4 Find More Videos Like This: Introduction To SEO: https://youtu.be/tP5KqYA0IM0 What Is SEO: https://youtu.be/swrQQiv2ywI

The post Search Engine Optimization Agencies – SEO Infographics – SEO Tips and Tricks – What is SEO appeared first on ocston.org -- Great Info about SEO.

6 common PPC reporting mistakes that can make you look terrible

 One of the most important elements of building a successful marketing career is to be a good communicator, and for PPC managers, that includes sharing insightful reports. At Optmyzr, my company, we generate a lot of reports on behalf of marketers, and we’ve learned a few things that might help you deliver better ones. So here are five common reporting mistakes that make you look like a bad account manager, and how to fix them. 1. Reports sent too soon that always undervalue PPC Reports you share with clients should show how good you are at PPC, but when you get overeager and send them too soon, you’re shooting yourself in the foot. Due to the laws of physics and the space-time continuum, the conversion always happens after the click. In reporting systems, this means clicks (and costs) always show up before conversions (and sales value) so any KPIs using these metrics — like CPA and ROAS — start off looking Search Engine Land Source

The post 6 common PPC reporting mistakes that can make you look terrible appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google AMP changes, BrightLocal study & PPC mistakes

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 common PPC reporting mistakes that can make you look terribleDec 21, 2016 by Frederick Vallaeys Your job is hard enough — don’t sabotage yourself by making these reporting mistakes. Columnist Frederick Vallaeys recounts common paid search errors and advises how to avoid them. BrightLocal opens its 2016 local SEO survey to see how the industry has changed over the last yearDec 21, 2016 by Amy Gesenhues Survey questions cover everything from SEO agency size and revenue to services offered and retainer fees. 7 things business owners fear (but shouldn’t) about SEODec 21, 2016 by Pratik Dholakiya From concerns about scam artists to misconceptions about measurement, the typical reasons for fear of SEO are many. But contributor Pratik Dholakiya contends there’s much to gain by getting past your doubts. Uncovering the white spaces of opportunity for local searchDec 21, Search Engine Land Source

The post SearchCap: Google AMP changes, BrightLocal study & PPC mistakes appeared first on ocston.org -- Great Info about SEO.

How to budget for SEO

The importance of SEO is undeniable. So how much does a business have to pay to achieve results? This white paper from Rowe Digital goes deep into the three key components of a good SEO program that impact the pricing for a small, medium or large SEO program: the analysis the setup ongoing maintenance and optimization Visit Digital Marketing Depot to download “How To Determine An SEO Budget.” The post How to budget for SEO appeared first on Search Engine Land. Search Engine Land Source

The post How to budget for SEO appeared first on ocston.org -- Great Info about SEO.

Compare 16 leading digital analytics platform providers

Digital analytics play a crucial role in nearly every enterprise’s digital marketing strategy, not only for tracking and measuring website traffic, but for tracking and measuring other digital channels as well. Marketing Land’s “Enterprise Digital Analytics Platforms: A Marketer’s Guide” examines the market for digital analytics platforms and the considerations involved in implementation. The 42-page report reviews the growing market for digital analytics platforms, plus the latest trends, opportunities and challenges. It also includes profiles of 16 leading vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing. Visit Digital Marketing Depot to get your copy. The post Compare 16 leading digital analytics platform providers appeared first on Search Engine Land. Search Engine Land Source

The post Compare 16 leading digital analytics platform providers appeared first on ocston.org -- Great Info about SEO.

Official: Google makes change, results are no longer in denial over ‘Did the Holocaust happen?’

Google’s been under intense pressure to alter its results after it was found a week ago to be listing a Holocaust-denial site first for a search on “Did the Holocaust happen.” Now, that’s finally changing. The change is primarily a result of Google altering its algorithm. In a statement it gave to Search Engine Land several hours after this story was written, it said: Google was built on providing people with high-quality and authoritative results for their search queries. We strive to give users a breadth of diverse content from variety of sources and we’re committed to the principle of a free and open web. Judging which pages on the web best answer a query is a challenging problem and we don’t always get it right. When non-authoritative information ranks too high in our search results, we develop scalable, automated approaches to fix the problems, rather than manually removing these one-by-one. We recently made improvements to our algorithm that will help Search Engine Land Source

The post Official: Google makes change, results are no longer in denial over ‘Did the Holocaust happen?’ appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google Holocaust denial, AMP reports & Google defamation

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: Google makes change, results are no longer in denial over ‘Did the Holocaust happen?’Dec 20, 2016 by Danny Sullivan Criticized for listing a Holocaust-denial site first, Google’s results are finally changing — but probably due to external factors. Google AMP reports now differentiate between critical and non-critical errorsDec 20, 2016 by Barry Schwartz Google Search Console has upgraded the AMP error report to show which errors are causing your AMP content to not be indexed in Google. Australian appeals court rules Google did not defame manDec 20, 2016 by Barry Schwartz A Melbourne appeals court said Google is not responsible for defamation of a man based on the images shown in the search results. Compare 16 leading digital analytics platform providersDec 20, 2016 by Digital Marketing Depot Digital analytics play a crucial role in nearly every enterprise’s digital marketing strategy, not Search Engine Land Source

The post SearchCap: Google Holocaust denial, AMP reports & Google defamation appeared first on ocston.org -- Great Info about SEO.

Watch Me Do Live SEO Audits (2017 Search Engine Optimization)

Watch Me Do Live SEO Audits (2017 Search Engine Optimization) I have some time to kill and will do an SEO audit on your site if you come stop by

The post Watch Me Do Live SEO Audits (2017 Search Engine Optimization) appeared first on ocston.org -- Great Info about SEO.

What you should look for in a SEO solution

With hundreds, thousands, tens of thousands, and even millions of pages, sites, and keywords to manage and optimize, SEO has become increasingly complicated and time-consuming. Using an SEO software platform can increase efficiency and productivity while reducing the time and errors involved in managing organic search campaign. Marketing Land’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for enterprise SEO software platforms and the considerations involved in implementing this software into your business. This report is your source for the latest trends, opportunities and challenges facing the market for SEO software tools as seen by industry leaders, vendors and their customers. Included in the report are profiles of 13 leading SEO tools vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing. Visit Digital Marketing Depot to download your copy. The post What you should look for in a SEO solution appeared first on Search Engine Land. Search Engine Land Source

The post What you should look for in a SEO solution appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google offensive, local SEO & small business

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google studying ways to deal with offensive search suggestions & resultsDec 16, 2016 by Danny Sullivan Facing criticism over “fake news,” inappropriate search suggestions and more, the search company is looking for long-term and comprehensive solutions. Can SEOs make local search great again in 2017?Dec 19, 2016 by Andrew Shotland The road ahead looks rough for local SEO practitioners and agencies, but is there hope? Columnist Andrew Shotland takes a look at what recent trends mean for those who serve local search clients. Small business owners: 3 steps to creating accurate Google Analytics reportsDec 19, 2016 by Dianna Huff Raw traffic data in Google Analytics isn’t always accurate. In this helpful how-to, columnist Dianna Huff shows Analytics beginners how to create a filter that excludes spam traffic and traffic from internal sources. Steve Biko Google doodle honors anti-apartheid activist & founder Search Engine Land Source

The post SearchCap: Google offensive, local SEO & small business appeared first on ocston.org -- Great Info about SEO.

Do you have the martech knowledge you need?

Albert Einstein said “The only source of knowledge is experience.” Seems the martech challenges we face prove Einstein correct yet again. Matching practical experience with the right strategy, talent and organization makes the difference between leaders and stragglers in our software-powered marketing world. Where are you on that continuum? Take our quiz and find out your martech IQ. Then invite your colleagues, compare scores and start a conversation about your own martech challenges. P.S. Join us this May 9-11 in San Francisco at the MarTech Conference for three inspiring days of sessions, vendor solutions, fireside chats and keynotes focused on marketing, technology and management issues. If your company closes its books this December, grab your tickets using this year’s budget. Prices will never be lower for MarTech San Francisco than they are right now for both individual and group tickets. The post Do you have the martech knowledge you need? appeared first on Search Engine Land. Search Engine Land Source

The post Do you have the martech knowledge you need? appeared first on ocston.org -- Great Info about SEO.

How to Make a Website – Web Design Tutorial

How to Make a Website – Web Design Tutorial Video Sponsor: http://www.wix.com/ – make a website today! I hope you enjoyed this video on web design, let me know your feedback in the comments below! Get my eBooks, Brushes, References and more: http://ift.tt/1HIDfW6 Check out my daily Behind the Scenes and Vlogs: https://www.youtube.com/dailyjazza ——————————– Follow me on Facebook: http://ift.tt/1doYGzH Twitter: https://twitter.com/JosiahBrooks Newgrounds: http://ift.tt/1doYJeG ——————————–

The post How to Make a Website – Web Design Tutorial appeared first on ocston.org -- Great Info about SEO.

Steve Biko Google doodle honors anti-apartheid activist & founder of the Black Consciousness Movement

Today’s Google doodle commemorates the legacy of South Africa’s Steve Biko, the anti-apartheid activist who founded the Black Consciousness Movement. Born in on this date in 1946 in Ginsberg, South Africa, Biko would have turned 70 today. It was during his time as a medical school student that Biko founded the Black Consciousness Movement to fight apartheid policies, and empower black South Africans to take pride in their racial identities and cultural heritage. In February of 1973, the pro-apartheid government banned Biko for anti-apartheid activism. Under this ban, Biko wasn’t allowed to speak to more than one person at a time, was forbidden to speak in public and to the media, and was forced to stay in a single district. In spite of this, Biko continued to form grassroots organizations and organize protests, including the Soweto Uprising in June of 1976.Google Doodle Blog Leading to search results for “Steve Biko,” the doodle features the young Biko among his Search Engine Land Source

The post Steve Biko Google doodle honors anti-apartheid activist & founder of the Black Consciousness Movement appeared first on ocston.org -- Great Info about SEO.

Search Engine Optimization Tutorial for Beginners

Search Engine Optimization Tutorial for Beginners Search Engine Optimization Tutorial for Beginners by John Lincoln http://ift.tt/1FtpxHD In this video, John Lincoln, CEO of Ignite Visibility covers the a basic search engine optimization tutorial for beginners. This is the first video in a series of videos on SEO. The video begins with a basic overview of SEO for beginners, covering Google, Yahoo, Bing and Amazon. The SEO tutorial then goes on to discuss the difference between organic and paid listings in Google. But this is not a search engine optimization tutorial for dummies. Next, Lincoln discusses the difference between onsite and offsite optimization and in particular how hyperlinks work for search. He then gets into URLs, titles, descriptions, h1, h2, copy, image and schema.org. The beginner SEO video then jumps into website architecture, focusing on internal linking and blocking pages and then wraps up with other important information. Search Engine Optimization for Beginners Video Final Points Social Signals: Why are they and why are they important Content Marketing: An overview for SEO Technical SEO: Mobile, HTTPS, International, Code, Templates, Etc. This is a great video for beginners looking to learn about SEO. Check out this search engine optimization tutorial for beginners now. When you are done, jump into the Ignite Visibility SEO starter guide.

The post Search Engine Optimization Tutorial for Beginners appeared first on ocston.org -- Great Info about SEO.

How to create FREE Google AdWords Professional Account – Search Engine Optimization Google

How to create FREE Google AdWords Professional Account – Search Engine Optimization Google Learn how to create Google Adwords Professional Account for free. This tool can help in Website Search Engine optimization and Search Engine Optimization Google Sear ch Engine. Important link for Google Adwords Account: http://g.co/etoaw Please subscribe the channel and you will get new video notification next time. Here is the subscription link: https://www.youtube.com/channel/UCGzYy9oeP0xtYazlsbAGEnw?sub_confirmation=1 Must watch this playlist on Youtube SEO: How to increase views, Revenue & Subscribers on YOUTUBE – SEO Search Engine Optimization Strategies How to BEST write YOUTUBE Tags and Getting More views – Video SEO How much Money Does YOUTUBE PAY? – Earnings/Revenue Proof Magic of Keyword research in SEO – Google keyword Planner – Search Engine Optimization Strategies How to legally use copyrighted videos on youtube in Hindi -~-~~-~~~-~~-~- Please watch: “How to Increase YouTube earning, Views with TubeBuddy – Youtube Partner Earnings will Boost” https://www.youtube.com/watch?v=UnCXJ0T4jjo -~-~~-~~~-~~-~-

The post How to create FREE Google AdWords Professional Account – Search Engine Optimization Google appeared first on ocston.org -- Great Info about SEO.

Should you create device-specific PPC campaigns?

Should you split your device campaigns apart? On February 6, 2013, Google announced Enhanced Campaigns, coupling devices together to encourage (nod nod wink wink) the development of mobile-first campaigns. Bing, of course, followed suit soon after. The PPC world at large was not pleased. I think I speak for many of my peers when I say we’re a group that relishes precise control. While device-coupled campaigns offered mobile-specific messaging, they removed the ability to target mobile/tablet-only keywords or to budget by device. In late May of this year, Google was kind enough to reverse this most unpleasant change, allowing device bid modifiers as low as 100 percent for each device type. In a manner of speaking, device-specific campaigns are back. Yet there seems to be a bit of chagrin when it comes to relaunching our device-only campaigns, be it due to rising complexity, decreasing tablet volume or the feeling that on the whole, bid modifiers will cover it. I’ve written previously about my affinity Search Engine Land Source

The post Should you create device-specific PPC campaigns? appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google review guidelines, photo insights & PPC campaigns

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google reviews schema guidelines to prohibit vulgar or profane languageDec 16, 2016 by Barry Schwartz Make sure your reviews don’t contain profane or vulgar language. If they do, Google can remove your review rich snippets. Google My Business adds new photos insightsDec 16, 2016 by Barry Schwartz Compare how many views your Google Maps photos get versus how many your competitors get in Google My Business insights. Should you create device-specific PPC campaigns?Dec 16, 2016 by Aaron Levy Columnist Aaron Levy, a big advocate of PPC segmentation, discusses the pros and cons of device-specific AdWords campaigns and shares tips on how to get started. Why data amplifiers matter in a world of omnichannel discoveryDec 16, 2016 by Adam Dorfman Local customers now expect a seamless omnichannel experience with your brand, and columnist Adam Dorfman believes that targeting data amplifiers will ensure that Search Engine Land Source

The post SearchCap: Google review guidelines, photo insights & PPC campaigns appeared first on ocston.org -- Great Info about SEO.

Google studying ways to deal with offensive search suggestions & results

As Google has come under fire for search suggestions like “are women evil” or actual results questioning whether The Holocaust happened, those who oversee its search engine aren’t ignoring the issue. They’re just taking time to figure out the best and most comprehensive response. This week, I met with several engineers and executives involved with Google’s search results, including Ben Gomes, vice president of core search. There’s no question that Google has heard the concerns. There’s no question those within Google itself are disturbed by what’s being raised. But the desire is to find solutions that are generally defensible, rooted in policy and which can be implemented through algorithms, as much as possible. In a statement Google gave me after our meeting, it said: The goal of search is to provide the most relevant and useful results for our users. Clearly, we don’t always get it right, but we continually work to improve our algorithms. This is a really challenging problem, and something we’re Search Engine Land Source

The post Google studying ways to deal with offensive search suggestions & results appeared first on ocston.org -- Great Info about SEO.

Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens

Google is continuing to test its new promoted pin ads — now formally dubbed Promoted Places — in Google Maps with a small group of retailers. The pilot is running in the Google Maps app on Android devices. First announced publicly in March, Promoted Places ads can appear in the Google Maps app when users are looking at maps of the surrounding area; users don’t need to have searched for the retailer. Promoted pins appear with the retailer’s logo on the map instead of a general category icon. .loading { visibility: visible } // Clicks on a branded pin pull up a banner at the bottom of the screen showing an “Ad” icon next to promotional text and an image. Users can click again to view the business’s place page. Click to enlarge In addition to Walgreens, which was a launch partner, MAC Cosmetics and Starbuck are among the retailers participating in the pilot. MAC is testing the ads to promote new products, according to Search Engine Land Source

The post Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens appeared first on ocston.org -- Great Info about SEO.

SearchCap: AMP images, Google Maps promoted places & machine learning

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AMP results now showing in Google Image SearchDec 15, 2016 by Barry Schwartz AMP is now showing up in the mobile Google Image search results. Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, WalgreensDec 15, 2016 by Ginny Marvin The promoted pins in Google Maps are being tested on Android devices. What the heck is machine learning, and why should I care?Dec 15, 2016 by Dave Davies Understanding the impact of machine learning will be crucial to adjusting our search marketing strategies — but probably not in the way you think. Columnist Dave Davies explains. Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]Dec 15, 2016 by Glenn Gabe Google’s index has been shifting toward ‘mobile-first,’ making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case study Search Engine Land Source

The post SearchCap: AMP images, Google Maps promoted places & machine learning appeared first on ocston.org -- Great Info about SEO.

How Google has changed a consumer’s path to making a physical purchase

Just as it does in the real world, physical location makes a huge difference on Google. Because people have their phone in hand at all times, they expect Google to serve them information based on where they are or where they’re headed. This means Google’s influence is not just broad, it is also deep. From awareness to consideration to conversion, and finally advocacy — this white paper from MomentFeed shows how large brands can take advantage of their many locations on Google to drive more offline sales. Learn more. Visit Digital Marketing Depot to download “Using Google to Drive Offline Sales.” The post How Google has changed a consumer’s path to making a physical purchase appeared first on Search Engine Land. Search Engine Land Source

The post How Google has changed a consumer’s path to making a physical purchase appeared first on ocston.org -- Great Info about SEO.

IC2.1 What is search engine optimization?

IC2.1 What is search engine optimization? By the end of this class, you’ll be able to pick the right keywords for your site, ensure that search engines understand the content on your pages, and start earning links from outside sources. All of these elements will help make a solid foundation for your search engine optimization plan. To start, let’s define what search engine optimization is: Search engine optimization, or SEO, is the process of improving your website so that it attracts more visitors from search engines.

The post IC2.1 What is search engine optimization? appeared first on ocston.org -- Great Info about SEO.

Monetizing your SEO expertise

I have a theory: the best SEO practitioners in the world are not consultants helping their clients get rich. Rather, they are their own clients. Or, if they do have clients, they’ve figured out a way to have them on a performance pricing model in order to share in the client’s upside. How are these rock-star SEOs their own clients, you ask? It could be a range of things — they could be affiliates, “infoproduct” sellers or lead generators who are leveraging SEO expertise. Or a combination of the above. One thing is certain: they use their SEO knowledge and expertise to make money for themselves rather than helping clients make all the money and in turn getting paid for their time. Dollars-for-hours consulting is a hard slog and doesn’t scale. Contrast that with building an income-generating asset — one that makes money for you while you sleep. It can appreciate in value even when you aren’t expending energy and time Search Engine Land Source

The post Monetizing your SEO expertise appeared first on ocston.org -- Great Info about SEO.

Navigate your marketing automation options with this checklist

Companies using marketing automation see 53 percent higher conversion rates, according to the Aberdeen Group. But there are hundreds of software companies that have been identified as marketing automation platforms. Add in customer relationship management software, email marketing platforms and experience management tools, and the market is daunting at best. Marketing Automation is a clear need. How do you identify the solution that’s right for your organization? Download this checklist from Bridgeline and navigate the sea of marketing automation options. Visit Digital Marketing Depot to get your copy. The post Navigate your marketing automation options with this checklist appeared first on Search Engine Land. Search Engine Land Source

The post Navigate your marketing automation options with this checklist appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google top searches, Cortana with Harman Kardon & image product schema

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Move over, Amazon Echo & Google Home: Here comes Microsoft CortanaDec 13, 2016 by Danny Sullivan Cortana will be baked into a new smart speaker from Harman Kardon to be released next year, potentially the first of many Cortana-powered devices. Google’s Top Searches in 2016: Pokémon Go & iPhone 7 outrank Donald Trump, Prince & PowerballDec 14, 2016 by Amy Gesenhues The site released a variety of its top search trends — ranking everything from top searches overall to the most searched people and global news stories. Google now showing product schema rich snippets in image search resultsDec 14, 2016 by Barry Schwartz Google Image Search now supports product schema markup in the mobile image search results. Monetizing your SEO expertiseDec 14, 2016 by Stephan Spencer Columnist Stephan Spencer discusses how you can use SEO knowledge to build assets that make money Search Engine Land Source

The post SearchCap: Google top searches, Cortana with Harman Kardon & image product schema appeared first on ocston.org -- Great Info about SEO.

Searchmetrics Google ranking factors study says content gaining while links losing in importance

A new Google search rankings factors study released by Searchmetrics today shares that while content relevance is gaining in importance with Google, backlinks are a declining ranking signal. The full study can be downloaded over here, but here are the key takeaways from the study: The URLs with the highest content relevance are those on positions 3 to 6. Desktop content is around a third longer than mobile content. In 2016, just 53 percent of the top 20 URLs included the keyword in their title. The Time on Site for the top 10 URLs is 3 minutes and 10 seconds. The average Bounce Rate for URLs on the first page of search results is 46 percent. The pages occupying positions 1 through 3 have an average Click-Through Rate of 36 percent. Almost half of webpages in the top 10 now use of HTTPS encryption. Eighty-six percent of the top 10 domains now use the .com TLD. Pages ranking for mobile are around a third smaller in Search Engine Land Source

The post Searchmetrics Google ranking factors study says content gaining while links losing in importance appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google AMP, Bing top searches & ranking factors

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Searchmetrics Google ranking factors study says content gaining while links losing in importanceDec 13, 2016 by Barry Schwartz Google search ranking factors study is now out, it measured the top 20 search results for 10,000 keywords on Google.com. Video Marketing 2017: What You Need to KnowDec 13, 2016 by Digital Marketing Depot Video is the new darling of digital marketing. With more than 400 hours of video uploaded to YouTube every minute, consumers have grown increasingly comfortable with video. Smart marketers are responding by generating compelling, shareable content that delivers relevant brand messaging across multiple devices. Join us as video marketing expert Mark Robertson and senior research […] Bing’s top searches in 2016: Lady Gaga, iPhone 7 & video gamer DanTDM take top spotsDec 13, 2016 by Amy Gesenhues While Bing ranked multiple topics — everything from top searched celebrities Search Engine Land Source

The post SearchCap: Google AMP, Bing top searches & ranking factors appeared first on ocston.org -- Great Info about SEO.

Move over Amazon Echo & Google Home: Here comes Microsoft Cortana

Can’t decide which voice-activated home assistant you want, Amazon Echo or Google Home? Next year, you’ll have a third choice — Microsoft’s Cortana. Unlike Amazon and Google, Microsoft isn’t making a Cortana device itself. Rather, today it announced a way for anyone to integrate its Cortana agent into devices, through the Cortana Devices SDK. That’s apparently going to be used by Harman Kardon to make a speaker with Cortana smarts to be released next year. Microsoft shared the news in a blog post today, along with a short teaser video: No pricing, exact release date or even a name has been announced. Presumably, other manufacturers could also come out with their own Cortana devices — and it’s a fair bet that Microsoft will likely make its own, too. The post Move over Amazon Echo & Google Home: Here comes Microsoft Cortana appeared first on Search Engine Land. Search Engine Land Source

The post Move over Amazon Echo & Google Home: Here comes Microsoft Cortana appeared first on ocston.org -- Great Info about SEO.

2016 How to Configure Wix SEO (Search Engine Optimization) – Website Builders Critic

2016 How to Configure Wix SEO (Search Engine Optimization) – Website Builders Critic How to Configure Wix SEO (Search Engine Optimization) – Website Builders Critic Get 50% Wix Discount Here : http://bit.ly/1OuUjGE In this video, we will show you how to best setup Wix SEO (search engine optimization). To get started with Wix for free, visit http://bit.ly/1OuUjGE To learn more, visit http://bit.ly/1OuUjGE/ Don’t forget to subscribe to our channel for more vids! wix seo, wix seo tips, wix seo review, wix seo problems, wix seo not working, wix seo 2014, wix seo keywords, wix seo help, wix seo page settings, wix seo re…

The post 2016 How to Configure Wix SEO (Search Engine Optimization) – Website Builders Critic appeared first on ocston.org -- Great Info about SEO.

Web Design HTML vs WordPress Which is Better?

Web Design HTML vs WordPress Which is Better? HTML vs WordPress, which one is better for web design? If you’re a web designer today to be honest you’ll need to know HTML/CSS and WordPress as well as several other skills to be successful. However there are valid reasons to use HTML or WordPress over the other depending on the situation and what you are trying to accomplish. I prefer for my own business website to prioritize HTML and PHP instead of content management system. However for a larger website/article based site or magazine or blog obviously WordPress and content management systems are superior. But one of the issues with WordPress is that there are some security risk when using free plugins and widgets. These can also break the look and feel of your website. If you need to build a website, regardless of whether you are using HTML or WordPress I recommend a few web hosting companies that I use for my sites and sites I’ve worked on with clients: HOSTGATOR WEBHOSTING http://ift.tt/2d4TDbd BLUEHOST WEBHOSTING http://ift.tt/1J2FN6i WIX WEBHOSTING http://ift.tt/2cEv1d9 NAMECHEAP WEBHOSTING http://ift.tt/2dxBKoc SUPPORT THE CHANNEL VIA AMAZON SHOPPING http://ift.tt/1C2q7ZA MAIN AUDIO SONG FROM JAMES SEWELL AUDIO MUSIC & SOUND FX http://ift.tt/1me73EC JOIN CREATE AWESOME COMMUNITY NEWSLETTER http://goo.gl/EywY3S MY YOUTUBE SETUP http://amzn.to/1TwiZjD RENT CAMERA GEAR http://ift.tt/1oYQ1vq LISTEN TO THE PODCAST https://goo.gl/SEQmn8 GET A CREATE AWESOME SHIRT! http://goo.gl/lsr8uY SUBSCRIBE FOR MORE AWESOME https://youtube.com/subscription_center?add_user=robertoblake2 CONNECT WITH ME ONLINE http://robertoblake.com http://twitter.com/robertoblake http://ift.tt/16Dndju http://ift.tt/1W9ALHl http://ift.tt/1C2q7ZE Disclaimers: all opinions are my own, sponsors are acknowledge. Affiliates are: Amazon, BHPhotoVideo, MyFonts, 1and1, Bluehost and Lumoid.

The post Web Design HTML vs WordPress Which is Better? appeared first on ocston.org -- Great Info about SEO.

New wave of referrer spam wrecking Google Analytics data

A new surge of referrer spam is damaging Google Analytics data sets. These attacks have rendered the Traffic Referrals report useless for many Google Analytics properties. The problem can even be so significant for small business sites that it seriously distorts the number of sessions and page views. In the following example, lines 1, 2, 5, 6, 7, 8 and 9 are all spam. Referrer spam Traffic report seriously distorted by spam Why would attackers generate Google Analytics spam? Webmasters look at Google Analytics and frequently visit a site that appears in the data. Referrer spam can thus be used to generate traffic and sales leads, spread malware or conduct phishing attacks. If you see a suspicious site in your referrer data, don’t visit it. Some attacks are just for the “lulz,” like this one: Language spam [Read the full article on Marketing Land] The post New wave of referrer spam wrecking Google Analytics data appeared first on Search Engine Land. Search Engine Land Source

The post New wave of referrer spam wrecking Google Analytics data appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google Search Console update, Bing Ads bot & Google Home

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Console expands reports for property setsDec 12, 2016 by Barry Schwartz Google’s property set feature in the Google Search Console just got way more useful. Bing Ads is building a bot to help you manage campaigns betterDec 12, 2016 by Ginny Marvin While there isn’t a ship date for the bot, expect to see AI and machine learning play a greater role in paid search management. New wave of referrer spam wrecking Google Analytics dataDec 12, 2016 by Jonathan Hochman If you’re seeing a lot of referral traffic in your Google Analytics data, you’re not alone. Contributor Jonathan Hochman explains how referral spam happens, lays out methods to combat it and suggests potential solutions for Google’s consideration. Act now: Save $300 on SMX West until this Saturday!Dec 12, 2016 by Search Engine Land Your search for SEM and SEO tactics Search Engine Land Source

The post SearchCap: Google Search Console update, Bing Ads bot & Google Home appeared first on ocston.org -- Great Info about SEO.

Google launches Gboard keyboard features on Android devices

According to multiple reports, Gboard — Google’s keyboard designed specifically for iOS devices — is now available on Android devices. A report from The Verge says that a Google Keyboard update is bringing Gboard features to Android, including the integrated search function, the emoji search tool and new shortcuts. “It’s currently available only as an APK from Google without detailed release notes, although it should make its way over to the Play Store soon,” writes The Verge reporter, Adi Robertson. Gboard originally launched in May of this year, followed by a major update in August that added internationalization features, smart GIF suggestions and custom keyboards. The post Google launches Gboard keyboard features on Android devices appeared first on Search Engine Land. Search Engine Land Source

The post Google launches Gboard keyboard features on Android devices appeared first on ocston.org -- Great Info about SEO.

SEO – Search Engine Optimization – What is SEO? In Hindi

SEO – Search Engine Optimization – What is SEO? In Hindi SEO – Search Engine Optimization Tutorial for beginners In Hindi. Learn what is seo in Hindi. सर्च इंजन ऑप्टिमाइजेशन क्या होता हैं? Click here for more tips and tricks information: http://www.aniskhan.in If you are new beginner and want to learn What is SEO so you are at right place this SEO for video is for you presenting Anis Khan. SEO means Search engine optimization where you get quality traffic from all Search Engines. If you optimized your website properly with Keywords and Quality Backlinks then no one can stop your website to rank on top results of Google, Yahoo, Bing, Ask and AOL search engines. This video is just of Search engine optimization tutorial for beginners in Hindi =================== For new episodes every week, subscribe here! https://www.youtube.com/c/aniskhanmedia Like us on Facebook : http://ift.tt/2hBGEi3 Follow us on Twitter: https://twitter.com/aniskhanmedia Find out more about Anis Khan: http://www.aniskhan.in ===================

The post SEO – Search Engine Optimization – What is SEO? In Hindi appeared first on ocston.org -- Great Info about SEO.

How to SEO? The BEST SEO search engine optimization tutorial Live – Part 2

How to SEO? The BEST SEO search engine optimization tutorial Live – Part 2 Part 2 of SEO tips guide by SEO Go based in Coventry increase website traffic in these easy steps. http://www.seogo.co.uk

The post How to SEO? The BEST SEO search engine optimization tutorial Live – Part 2 appeared first on ocston.org -- Great Info about SEO.

Three steps to customer experience excellence

Customer experience is the modern competitive battlefield. Eighty-nine percent of marketers today compete primarily on the basis of customer experience. Despite being a cross-functional initiative, marketing leaders are on the hook and on the front lines to deliver results in support of the customer experience mandate. This guide from Gartner for Marketers shows you how to holistically approach customer experience, along with three specific steps to take that will align and activate customer experience efforts across your organization. Vist Digital Marketing Depot to read it now. The post Three steps to customer experience excellence appeared first on Search Engine Land. Search Engine Land Source

The post Three steps to customer experience excellence appeared first on ocston.org -- Great Info about SEO.

Yahoo introduces ‘Answers Now’ app, but will users respond?

nevodka / Shutterstock.com There was a time that “answer engines” or “social search” appeared poised to be a viable alternative to traditional Google search. That never happened. Some sites faded and a few have soldiered on, offering occasional value (and entertainment) to users with esoteric or specific questions. Somewhat ironically, discovery of those answers typically happens through conventional search results and SEO. Yahoo Answers is one of the early players and a survivor of the “answer wars” of several years ago. The company just introduced a new mobile version called Yahoo Answers Now. Aside from an onerous sign-up and sign-in process, it offers a relatively nice UX and searchable content. The promise of sites like Yahoo Answers and newer sites such as Jelly (from Biz Stone) is that you’ll get a very specific response to your very specific question. The expectation created is (near) real-time responses from knowledgeable humans. Sometimes that happens. More often, however, there’s a meaningful delay between the submission Search Engine Land Source

The post Yahoo introduces ‘Answers Now’ app, but will users respond? appeared first on ocston.org -- Great Info about SEO.

SearchCap: Santa tracker, Yahoo Answers app & digital assistants

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo introduces ‘Answers Now’ app but will users respond?Dec 9, 2016 by Greg Sterling The company hopes to address historical quality problems with a matching algorithm. Three steps to customer experience excellenceDec 9, 2016 by Digital Marketing Depot Customer experience is the modern competitive battlefield. Eighty-nine percent of marketers today compete primarily on the basis of customer experience. Despite being a cross-functional initiative, marketing leaders are on the hook and on the front lines to deliver results in support of the customer experience mandate. This guide from Gartner for Marketers shows you how […] NORAD’s Santa Tracker counts down the days until Christmas 2016 with Bing’s helpDec 9, 2016 by Amy Gesenhues In 1955, NORAD’s number was mistakenly printed in a 1955 Sears Roebuck & Co. holiday ad. The organization has been tracking Santa ever since. Digital assistants, conversational search Search Engine Land Source

The post SearchCap: Santa tracker, Yahoo Answers app & digital assistants appeared first on ocston.org -- Great Info about SEO.

Asteroid Web Design – Costa Blanca Web Design

Asteroid Web Design – Costa Blanca Web Design Asteroid Web Design based on the Costa Blanca delivers CMS (Custom Management System) websites that stand out within the website design industry. We are about the complete web design package being offered to you. We pride ourselves on providing a professional, reliable and unique web service specifically tailored to you at an affordable price.

The post Asteroid Web Design – Costa Blanca Web Design appeared first on ocston.org -- Great Info about SEO.

Why good SEO is strategic

From its inception as a marketing discipline nearly a decade ago, SEO has generally had a tactical focus. And that’s fine. After all, the specific tactics used to gain links, mentions, rankings, traffic and other KPIs are amazingly interesting subjects in their own right. (I’ve long been fascinated by the exact position of the demarcation line between White Hat and Black Hat SEO). But SEO is much more than tactics, hacks and tools. Today, in many organizations, SEO’s role as a strategic business driver is becoming more deeply felt. Let’s itemize five ways that SEO has strategic impact. Lowering digital media costs. In many verticals, PPC costs range well beyond $10 a click. (In the legal field, paid clicks can exceed $200.) Favorable organic positions materially reduce these costs, freeing up digital ad dollars to deploy against segments that would otherwise be unaffordable. That’s an important, material and strategic impact of SEO that’s often discounted in the C-suite. Market

The post Why good SEO is strategic appeared first on ocston.org -- Great Info about SEO.

Google brings campaign-level audience targeting to all AdWords advertisers

The wait is over. Advertisers can finally add audience lists at the campaign level in AdWords. No more having to waste oodles of time adding audiences to every ad group in a campaign and having to manage audience bid adjustments at that level. Google announced campaign-level audience lists are now available in all AdWords accounts on Thursday. Of course, if you want to set remarketing lists for search ads (RLSA) and Customer Match audiences at the ad group level, that’s still possible. The post Google brings campaign-level audience targeting to all AdWords advertisers appeared first on Search Engine Land. Search Engine Land Source

The post Google brings campaign-level audience targeting to all AdWords advertisers appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google local tweets, AdWords audience targets & SEO strategies

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tweet Google an emoji & it will reply with local search resultsDec 7, 2016 by Amy Gesenhues Tweet an emoji to @Google and you’ll get an immediate reply that includes a quick quip, GIF and link to local search results that correspond to the emoji. Google brings campaign-level audience targeting to all AdWords advertisersDec 8, 2016 by Ginny Marvin The new feature will be a big time-saver. Why good SEO is strategicDec 8, 2016 by Kevin Lee To many on the upper rungs of the corporate ladder, “SEO” is still a geeky term whose effects are considered to be marginal, rather than central to the company’s marketing efforts. Columnist Kevin Lee explains why this view needs to change. How to use your buyer personas to build your 2017 search marketing budgetDec 8, 2016 by Jacob Baadsgaard You’ve done your research and created Search Engine Land Source

The post SearchCap: Google local tweets, AdWords audience targets & SEO strategies appeared first on ocston.org -- Great Info about SEO.

SEO on Shopify – Optimizing Product’s for the Search Engines

SEO on Shopify – Optimizing Product’s for the Search Engines Get a 14 Day Shopify Free Trial Here! http://bit.ly/1PTyM95 Want More Advanced Shopify Training? Check out our Academy Here: http://ift.tt/2hptch8 In this video I explain how to optimize your product’s seo on shopify. Shopify seo is very simple and you will have it down in minutes! Interested in learning about drop shipping with Shopify? Check out this 5 part video series! Here’s the link to part 1: Subscribe to the Channel: https://www.youtube.com/channel/UC8w05MpPAcR0wNVcuadBBow Music: http://ift.tt/1oH87yZ Want to see tutorials on other platforms? Check these out Wix Tutorial: https://www.youtube.com/watch?v=JTdK9q_iuE0 WordPress Woocommerce Tutorial: https://www.youtube.com/watch?v=5e_uazGWmF4 How to sell on ebay:

The post SEO on Shopify – Optimizing Product’s for the Search Engines appeared first on ocston.org -- Great Info about SEO.

SearchCap: New Google design, Yahoo in review & top stories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google replaces “in the news” box with “top stories” on desktopDec 7, 2016 by Barry Schwartz Google has replaced the “in the news” title with “top stories” on desktop to bring it more inline with the mobile version of the search results. More content, less traffic: part IDec 7, 2016 by Conrad Saam It’s important to have high-quality content on your website, but columnist Conrad Saam believes that SEOs might be overdoing it. Yahoo 2016 Year in Review: ‘2016 Election’ top search term & ‘Election Day’ No. 1 news storyDec 7, 2016 by Amy Gesenhues Yahoo says “Donald Trump” ranked as its second most popular search of the year, while “Hillary Clinton” barely made the top 10. The year in review: Top 5 MarTech insights and showstoppersDec 7, 2016 by Scott Brinker As we turn our eyes toward the new year Search Engine Land Source

The post SearchCap: New Google design, Yahoo in review & top stories appeared first on ocston.org -- Great Info about SEO.

Get answers to your marketing automation questions

Got questions about marketing automation? Marketing Land’s B2B Marketing Automation Platforms: A Marketer’s Guide has you covered. The 49-page report reviews the latest trends, opportunities and challenges facing the market for marketing automation tools. Included in the report are profiles of 13 leading vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing. Visit Digital Marketing Depot to download your copy. The post Get answers to your marketing automation questions appeared first on Search Engine Land. Search Engine Land Source

The post Get answers to your marketing automation questions appeared first on ocston.org -- Great Info about SEO.

Tweet Google an emoji & it will reply with local search results

Google’s Twitter handle is now fluent in emoji – whenever someone tweets an emoji to @Google, they will get a reply that includes a quick quip, GIF, and a link to local search results corresponding to the emoji. According to a report on Mashable, Google’s Twitter handle will respond to more than 200 different emojis, including a few Easter eggs. Google announced the feature via its Twitter feed yesterday: We speak emoji. Let’s talk. #KnowNearby http://pic.twitter.com/HjIMs3KPKe — Google (@Google) December 6, 2016 I tried it tonight, first using an ice cream emoji and then a taco. Both times I immediately received a reply. @amygesenhues Let’s give ‘em something to taco-bout. https://t.co/MKVjm8oYWm #KnowNearby http://pic.twitter.com/88JWAh9g1o — Google (@Google) December 8, 2016 The link included in Google’s reply tweet pointed to a results page for a “tacos nearby” search. I only tested out the feature using food emojis, but the #KnowNearby hashtag included in Google’s announcement tweet has several other examples of emoji-tested tweets. The post Tweet Google an emoji Search Engine Land Source

The post Tweet Google an emoji & it will reply with local search results appeared first on ocston.org -- Great Info about SEO.

What is SEO The Basic Concept of Search Engine Optimization

What is SEO The Basic Concept of Search Engine Optimization Are you looking for the beginners guide of S.E.O and want to know the basic concept of SEO here you can know what is Search Engine Optimization and What kind of searches you can get from Google Search Result Pages (SERP).

The post What is SEO The Basic Concept of Search Engine Optimization appeared first on ocston.org -- Great Info about SEO.

Want to speak at SMX West? Here’s how

The agenda for our upcoming SMX West 2017 show is live, and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place March 21–23, 2017, at the San Jose McEnery Convention Center. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, it’s because there are no openings for that session. Use this form to submit your request. PLEASE NOTE: Many sessions have already been filled and are not open for pitches. If a session does not appear on the pitch form, it is closed, even if no speakers are appearing on the agenda yet. As you might guess, interest is high in speaking at Marketing Land conferences. We literally sift Search Engine Land Source

The post Want to speak at SMX West? Here’s how appeared first on ocston.org -- Great Info about SEO.

SearchCap: Google app update, Bing & Google Ad Editor & holiday decorations

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google confirms testing movie and TV show ratings with like and dislike buttonsDec 6, 2016 by Barry Schwartz Google is now asking searchers to rate movies and TV shows. Google confirmed this is a live experiment but would not add anything additional. Measuring cost in seconds: How short delays lead to users ditching slow websitesDec 6, 2016 by Digital Marketing Depot This research conducted by Aberdeen Group dives into the true cost of website performance and shows how leading organizations are able to boost their sites to eliminate delays, increase visitors and improve overall revenue. Download this white paper, sponsored by SOASTA, to learn how the most successful organizations use every tool at their disposal to […] Google App now organizes cards into 2 categories: interests & upcoming eventsDec 6, 2016 by Amy Gesenhues The latest round of Google App Search Engine Land Source

The post SearchCap: Google app update, Bing & Google Ad Editor & holiday decorations appeared first on ocston.org -- Great Info about SEO.

Google begins rolling out a new desktop search user interface

Google has confirmed with Search Engine Land that they have begun rolling out a new design and look for their desktop search results page. The new design has a more boxy look resembling a mobile user interface. I believe the official rollout began yesterday, but I spotted tests of this new design a few weeks ago. Here is a screen shot of the new design: It is unclear how long this new design will take to full roll out to all searchers, but I am personally able to replicate this across dozens of desktop browsers and operating systems. The post Google begins rolling out a new desktop search user interface appeared first on Search Engine Land. Search Engine Land Source

The post Google begins rolling out a new desktop search user interface appeared first on ocston.org -- Great Info about SEO.

Bing homepage gets 31 holiday-themed surprises for each day of December

Bing has kicked off its holiday celebrations, adding 31 holiday-themed surprises to its homepage. Each day in December is marked with a small box that includes either a new holiday-themed decoration or music to customize the Bing homepage, a feature or image that can be shared via social feeds, a winter-themed game, or information about one of the following six nonprofits Microsoft supports: Code.org, Paralyzed Veterans of America, Mercy Corps, Special Olympics, City Year, and Global Citizen. We’ll be highlighting these organizations on special days in the Bing holiday homepage calendar throughout the month and asking our users to share their support for these amazing nonprofits and the work they do by sharing the message we’ve provided when you click on these special giving days from the calendar.Bing Search Blog Bing started its 31 days of holiday-themed surprises by introducing Mercy Corps, an organization that, “…helps people overcome crisis and build better lives around the world.” Since Friday, Bing’s holiday-themed Search Engine Land Source

The post Bing homepage gets 31 holiday-themed surprises for each day of December appeared first on ocston.org -- Great Info about SEO.

Prices increase next week. Save big at SMX West now.

Super early bird rates expire next week for Search Engine Land’s SMX West, the world’s premier search marketing conference. Register for 3 days of cutting-edge tactics presented by search marketing experts that will leave your competition in the dust. Here’s what to expect March 21-23 in San Jose: Actionable content: The agenda consists of 50+ innovative sessions covering the hottest topics and tactics for SEO, SEM, mobile, social, analytics, and more. See the agenda. Networking: Make connections with search marketing professionals at networking events including a meet & greet, networking lunches, expo hall reception and more! In-depth training: Sharpen your SEO skills, revamp your AdWords account, target audiences through retargeting, social media and display, and gain deeper insights into your data with Google Analytics by registering for a pre-conference workshop. All workshops take place Monday, March 20. Connect with vendors: Swing by the expo hall to meet a variety of search marketing vendors and attend our unique “Plus Sessions” featuring inside info and Search Engine Land Source

The post Prices increase next week. Save big at SMX West now. appeared first on ocston.org -- Great Info about SEO.

Wanted: Session ideas for SMX London

We want your input to help us plan our upcoming SMX London conference, which will be taking place on May 23-24, 2017. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, the absolute best way to improve your chances of being chosen is to get involved at this point, by suggesting an awesome idea that really catches our attention. We’re looking for two types of suggestions: Session ideas for regular SMX sessions. Most sessions at SMX conferences are 60-90 minutes in length, and feature 2 to 3 speakers. Here, we’re not looking for solo presentations; rather, your idea should be a topic where multiple speakers can each weigh in with their own point of view, opinion and suggested tactics. You can let us know if you’re interested in speaking or would just like to Search Engine Land Source

The post Wanted: Session ideas for SMX London appeared first on ocston.org -- Great Info about SEO.

Google SEO Trends 2016

Google SEO Trends 2016 It is time to get ready for Google SEO trends in 2016. Google, the number search engine in the world, always keeps us on our toes! GRAB YOUR SEO WEBINAR: http://goo.gl/JwpSER Search engine optimization looks very different today than it did 5 years ago. With its algorithm updates and other changes over the years, staying on top of what is shaping the future of Google SEO 2016 is a must! Google SEO 2016 Trends and Strategies Technology changes fast. Here are three important Google SEO trends to pay attention to for 2016. 0:39 Google Mobile Friendly. Be sure your website is mobile friendly or you may get penalized in search. Check your website out at the GOOGLE MOBILE FRIENDLY TEST and get compliant. https://goo.gl/9iUret 1:15 Voice Search and Long Tail Keywords As part of your SEO keyword research, long tail keywords will become more important than ever. 2:07 YouTube Video SEO Add a strong video marketing strategy to your business plan. YouTube is expected to account for over half of search traffic. 2:57 Visual Content Paying more attention to visual content is another important aspect for Google SEO trends in 2016. As Google SEO search continues to transition with changing search patterns, you must also tweak a few things. Google SEO trends in 2016 is all about adapting to change and focusing on how useful your content is. What’s your take on where Google SEO is going in 2016 and how will you make adjustments to keep up? SHARE THIS VIDEO: WEBSITE – http://goo.gl/BI9SBY On Wealth Mission Possible I discuss how to leverage the Internet as a profit producing platform and use it to build an audience that is attracted to you and your business. If you’re a network marketer who wants to market your business online we’d love to have you subscribe and join us! SUBSCRIBE! http://goo.gl/ZIeK0I LET’S CONNECT! Wealth Mission Possible — http://ift.tt/1NENFgr — http://ift.tt/1lr6vKU — http://twitter.com/wealthmission — http://ift.tt/1NENGkf Video Playlists: Blogging 101 – https://goo.gl/vg2D78 Quick Tips: https://goo.gl/mdpR2d Network Marketing training – https://goo.gl/9jKvmm Internet marketing training – https://goo.gl/4tCRbW Live broadcasts and collaborations – https://goo.gl/Lu4wkk

The post Google SEO Trends 2016 appeared first on ocston.org -- Great Info about SEO.