Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Here’s a script to stop ads from showing next to offensive videosApr 12, 2017 by Frederick Vallaeys Wondering how to avoid embarrassing or controversial video ad placements on YouTube? Frederick Vallaeys shares a script for that. 4 mistakes to avoid during a website audit Apr 12, 2017 by Pratik Dholakiya A good website audit is important for getting a holistic view of your site’s SEO health. Columnist Pratik Dholakiya explains which mistakes to avoid when conducting a website audit. Get the most out of positive, negative and neutral reviews Apr 12, 2017 by Digital Marketing Depot There are many reasons why a customer may choose to share their local experience with other customers on social review channels. Brands should be paying close attention to these reasons, aligning their response strategies to review sentiment in order to improve the customer experience. The complete guide Search Engine Land Source
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