6 data visualizations in the new AdWords that will save you a ton of time

The new AdWords UI is slowly starting to roll out to accounts, with a smattering of users having access. I’ve been able to spend some time there with a small account. Getting used to the new interface is an adjustment, and not all of the functionality works yet, but there the new design is heavy on data visuals that will help cut down on reporting and analysis time. Here are the data visualizations that have caught my attention. Daypart Reporting The Day & hour card is my favorite addition to the new AdWords UI so far — and in all accounts for three of my selections here. The charts in this card turn what’s always been a complete pain into a delightful breeze. The Day & Hour card is located on the main Overview dashboard as well as the Overviews for each campaign and ad group. In each of three views — Day, Day & Hour, Hour — there is a dropdown menu to select a metric. In Search Engine Land Source

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