Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Start your SEO and SEM campaigns off fresh with tactics that work Jan 3, 2017 by Search Engine Land Here’s to a great 2017 full of learning and growing your SEO and SEM success! View ticket options and rates here. We look forward to seeing you at SMX West, March 21–23 in San Jose! Local SEO is about so much more than tools Jan 3, 2017 by Greg Gifford Tools can help us do our jobs more efficiently, but columnist Greg Gifford reminds us that they aren’t meant to do our jobs for us. The fake information epidemic and how it will hurt local search in 2017 Jan 3, 2017 by Wesley Young Fake content and information will be a growing problem in 2017. Columnist Wesley Young takes a look at this trending issue and discusses ways that false information is being used Search Engine Land Source
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