Tuesday, 11 July 2017

SearchCap: Google menu list, Bing popular content & paid mistakes

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds menu tab to restaurants’ local panelJul 10, 2017 by Barry Schwartz Google is now adding more tab options to the local panel. Not only do we see an overview and reviews tab, but now a menu tab and others. Bing adds ‘Popular Content’ search results snippet sectionJul 10, 2017 by Barry Schwartz Bing has a new carousel snippet feature that shows you the most popular content on the site. Is it too much? 5 common mistakes made by B2B paid search novicesJul 10, 2017 by Pauline Jakober Looking to incorporate paid search into your B2B marketing mix? Columnist Pauline Jakober provides some advice for starting off on the right foot. 4 tips for becoming a content-producing machine and generating more organic trafficJul 10, 2017 by Jeremy Knauff Producing great content is challenging enough, but creating lots of great content Search Engine Land Source

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