Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wimbledon championship Google doodle marks 140th anniversary of world’s oldest tennis tournamentJul 3, 2017 by Amy Gesenhues The animated image, designed by Gerben Steenks, leads to a search for Wimbledon championship. The biggest trends & changes in PPC so far in 2017Jul 3, 2017 by Ginny Marvin From new products to ads updates to targeting changes, here’s a look at the paid search changes that mattered most. How to determine if that ‘free audit’ solicitation email is legitJul 3, 2017 by Dianna Huff It can be tough to determine if a ‘no obligation’ audit email is legitimate. Thankfully, columnist Dianne Huff shows how you can identify scams — and how to get basic website audit information for free. More content, less traffic: Part IIJul 3, 2017 by Conrad Saam Trying to determine whether it’s worth your time to invest in Search Engine Land Source
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