4 Basic SEO (SEARCH ENGINE OPTIMIZATION ) for Blog and Website to Get more Organic Traffic 4 basic SEO SEARCH ENGINE OPTIMIZATION for Blog and Website to Get more Organic Traffic. 1. Google Webmaster Tool 2. XML Sitemap submit 3.Blog URL Submission to Google Search Engine 4.Google Analytics Account.
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AMP (accelerated mobile pages) is designed to deliver publishers’ pages quickly on mobile devices, but the stripped-down format lacks functionality in some areas. This week, the German-Swiss online payment infrastructure provider LaterPay is releasing what it says is the first AMP-enabled paywall and subscription platform, called AMP Access. While there are other custom solutions, such as from The Washington Post, LaterPay CEO and founder Cosmin Ene told me he is unaware of any other out-of-the-box offering. [Read the full article on MarTech Today.] The post LaterPay offers first paywall platform for AMP pages appeared first on Search Engine Land. Search Engine Land Source
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Google has added an audiobook option to its book search feature. Now, if you search for a specific book title, the Google book search feature includes an “Audiobook” button under the “Get Book” tab that will display different audiobook platforms offering the title. The book search update was announced via the following tweet: Have audiobook, will travel. Book the perfect holiday road trip read with new audiobook options, now in Search. http://pic.twitter.com/GHPmAaDWjX — Google (@Google) November 29, 2017 To actually listen to the audiobook, users must select their preferred audiobook app. The post Google book search now includes audiobook results appeared first on Search Engine Land. Search Engine Land Source
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Companies like Netflix, Pinterest, Amazon and LinkedIn build great consumer relationships. They grow their businesses around serving customers and fully understanding them through data. Traditionally, companies have tried to understand and manage customer relationships in two separate types of systems: Channel-centric tools like email services, ads, web analytics, mobile apps and so on. Databases or Data Warehouses that store various data sets in-house by IT. Both methods result in storing and using customer data in different places. Siloed data is difficult to stitch together and makes a customer-centric approach much more difficult. Marketers look to build omnichannel experiences to cater to the way customers interact across multiple touch points when and where they want. The traditional customer data management model leads to a disjointed experience. Not being able to act on the signals that your customers provide in real time is a missed opportunity. Customer Data Platforms can help. A CDP delivers the next tier of customer understanding by connecting data from various channels Search Engine Land Source
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As we enter the 2020s, e-commerce is set to generate more than $480 billion in the US and nearly $2 trillion globally. And while Amazon takes a lot of credit for online everything, they’re hardly the only game in town. A significant chunk of online retail is generated by smaller players, thanks in part to platforms like Shopify that make it easy to sell in the digital space, as well as in person — and that have the potential to merge the online and offline experience into an omnichannel version of commerce. Let’s take a look at how we got here, and how e-commerce platforms and retailers should be operating in this new, seamless marketplace. Shifting to Shopify In 2004, Tobias Lütke, a purveyor of fine snowboards, wanted to sell his wares online. Today, that would be simple; in the pre-Shopify world, e-commerce platforms were clunky and difficult to integrate with other services and platforms. Rather than continue to Search Engine Land Source
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Today’s Google doodle is a callout to British horticulturist and garden designer Gertrude Jekyll. Google says that Jekyll was born on this date 174 years ago in London and spent most of her life in Surrey, England, planting enchanting gardens. “As a student, she took inspiration from the landscapes of English Romantic painter J.M.W. Turner, capturing the seasons, the light, the textures, and the hues of every growing thing on her canvases,” writes the Google doodle team on the doodle blog, “Jekyll brought that painterly sensibility to her life’s work, designing about 400 gardens in the United Kingdom, Europe, and the US.” Leading to a search for “Gertrude Jekyll,” the doodle was designed by British artist Ben Lewis Giles. If you look closely at the image, you’ll notice Jekyll standing on the left, watching her garden grow. Google also shared four of Giles’ preliminary artworks that led to today’s final design: The doodle is currently posted on Google’s home page in the Search Engine Land Source
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As we near the holidays, Google is making it easier to support your favorite nonprofit organization by adding a donate button directly in search. The new feature was announced yesterday. Google says a number of US-based nonprofits now have the “Donate” option available so that when you search for organizations like Direct Relief, you’ll be able to make a donation straight from the search results page. In the example above, the screen shot to the right is the organic result that appears with the new “Donate” button after scrolling past the ads that appear in the screenshot shown on the left. Google says that when you tap the donate button, “… you’ll see an easy donation flow that lets you give to your favorite organization as easily as you can look up its history, phone number, or website.” The organizations currently using the donate button represent a variety of causes and locations across the US. According to Google, they were able Search Engine Land Source
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20 SEO Tips For Beginners 2018 – Search Engine Optimization Tips Introducing 20 SEO Tips for Beginners 2018. Learn search engine optimization for your business website. If you’ve any questions on SEO for beginners 2018 video then, feel free to ask your questions in comment box. If you required seo services uk then, you can directly contact us for more details from private message box. Carefree by Kevin MacLeod is licensed under a Creative Commons Attribution license (http://ift.tt/1bFo3O7) Source: http://ift.tt/1sZnE0L Artist: http://incompetech.com/ Thanks for watching 20 SEO Tips for Beginners 2018. Top 20 Search Engine Optimization tips for Beginners.
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Google announced it is launching a new Google Finance experience today that brings many of the finance features directly into Google Search on desktop and mobile. With this launch, Google has dropped the portfolio, the ability to download your portfolio, and historical tables — which we saw coming a couple of months ago. In search, there will be a new tab at the top named “Finance.” When you click on that tab, you will be taken into the new Google Finance. This shows you “performance information about stocks you’ve chosen to follow, recommendations on other stocks to follow based on your interests, related news, market indices, and currencies,” Google said. When this fully rolls out, you will be able to access the “finance” link when you do a search on Google for finance-related information or “Market summary” in the finance section of search, Google explained. You will also be able to see the new Google Finance at google.com/finance. Here is a Search Engine Land Source
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Google is adding new filters to its trends data, making it possible to see search trends beyond web search. Now, you can find real-time search trends on specific search terms within YouTube, News and Image searches, along with Google Shopping. “We’re opening up more data to show what people in the world are looking for, as they’re looking for it,” writes Google on its The Keyword blog. To see trends filtered by the specific search trends, first choose the search term you want to research. For example, if want to see search trends for Rihanna on YouTube, select Rihanna the singer on the Trends search bar. From there, you can select to see search trends for “Rihanna” on Image search, News search, Google Shopping and YouTube search from the drop-down menu under Web Search. Within each of the search trend filters, there is data for “Interest over time” and “Interest by region,” as well as a list of “Related topics” and Search Engine Land Source
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Consumer search behaviors are changing rapidly. According to a recent report from BrightEdge (disclaimer: my employer), 57 percent of searches now begin with a mobile device, and last year Google revealed that voice search has increased to about 20 percent of all Google mobile search queries. And of course, Google is constantly adjusting their SERP layout in order to better align with a searcher’s context and expectations. Consumers now expect to see rich content in SERPs that includes not just standard text listings, but video, images, local map results, featured snippets and more. The standard organic listings themselves also sometimes feature rich snippets, which enhance the listing by presenting information in a way that is easy to scan and often visually appealing. Paid search ads have changed as well — in 2015, Google doubled the size of its highly visual product listing ads (PLAs), and last year they announced that up to four search ads could appear for “highly commercial queries,” Search Engine Land Source
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Google has started showing more information about local businesses in some local knowledge panel results. It is implementing this by showing additional tabs of information above the local panel for (a) locations (b) about, and sometimes (c) Google Posts. Here is a screen shot showing a search for [kfc] which brings up locations for nearby KFCs and an “about” tab for knowledge panel information about the chain. Sergey Alakov, who first spotted this, said it “looks like Google started combining knowledge panels and local packs in mobile search results for businesses that have a knowledge panel displayed for their brand name search and local presence in the user’s area.” I cannot consistently bring this up, so it might be Google is testing this feature still or it is currently still rolling out to searchers. The post Google showing knowledge graph data in local panels appeared first on Search Engine Land. Search Engine Land Source
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The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place on March 13 – 15, 2018 at the McEnery Convention Center in San Jose, California. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this is because there are no openings for that session. Use this form to submit your request. PLEASE NOTE: Many sessions have already been filled and are not open for pitches. If a session does not appear on the pitch form, it is closed, even if no speakers are appearing on the agenda yet. As you might guess, interest is high in speaking Search Engine Land Source
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It’s not your imagination — there’s no denying that SEO has become increasingly difficult over the last few years. A recent thread on WebmasterWorld highlighted this fact when a poster lamented the challenges he has faced adapting to changes in the SEO industry, and he said that he was considering leaving the industry entirely. This prompted Barry Schwartz to share a poll collecting feedback on the topic from a wider pool, and I was initially quite surprised to see that a large percentage of respondents shared the same concern as the original poster. In hindsight, I shouldn’t have been surprised at all. I can definitely understand the frustration. You build a business based on what you think the rules are, and almost immediately, they seem to change. Isn’t that the nature of every industry, though? Amazon, Uber and Netflix all shook their respective industries in seismic ways. And as that happened, we heard the same cries that things are getting too Search Engine Land Source
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Lazada Malaysia Search Engine Optimization (SEO) Learn how to do backlinking from this video
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Web Design Speed Art + Speed Code – Tire Company Landing Page (Xd/Brackets) Web Design Speed Art + Speed Code – Tire Company Landing Page (Xd/Brackets) Todays video is a speed art to speed code for company that sales and repairs tires. This is an image focused design with a lot of lighting adjustments to the tires in the center of the design. At the top of the page is the navigation and the customer support link. At the bottom there is a filtered car search to ensure you find the best tire for your cars year make and model. Enjoy the video 😀 Have a great day and don’t forget to Like,Share the video and Subscribe for NEW VIDEOS every Week! Subscribe- http://www.youtube.com/user/CalerEdwards?sub_confirmation=1 Used: Adobe Experience Design CC Brackets Previous Video: Music: Aero Chord & Anuka – Incomplete (Muzzy Remix): Kisma – We Are: Aero Chord & Anuka – Incomplete: My Links: Website- http://caleredwards.com Dribbble- http://ift.tt/2hWUf5K Behance- http://ift.tt/2ewemUH
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Selling Shirts with Keyword Research and On Page Search Engine Optimization http://ift.tt/2zDp4rg – In this video tutorial we are going to discuss keyword research to help drive traffic to your apparel product pages, and increase sales. Keyword research will tell us what words people are searching that relate to buying shirts and other garments. After we have that information we will look at the quick and easy process of updating our pages to utilize this information when Search Engines are deciding where and how to index our pages in their search results (SEO). To do keyword research you will need a Free Google Adwords Account. http://ift.tt/12vjWfR
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Best SEO Tools: 14 Free and Paid Tools for Search Engine Optimization Domination The best SEO tools with free and paid software that gives you an unfair advantage over your competition http://gettclicks.com Whether you’re just getting started or you’re an experienced SEO, you’re going to need the best search engine optimization tools to spy on the competition and gain an advantage – if you’re not doing it your competition will be. We cover keyword research tools, competitive analysis software, backlink analysis tools, SERP tracking options, backlink building techniques, VPNs and PBNs…basically all the major tools for search engine optimization domination that you’ll require. I review the best SEO tools that I use every day, many of them are free with no software download required. Some options covered here are paid tools, but don’t worry costs start at per month, so there are SEO software options for SEOs of all budgets and levels. One of the most critical things an SEO can do is keyword research – this video covers two powerful keyword research tools that can not only change the way you work but find you ways to make money. Competition analysis is also amazing if you know how to do it well – again we’ve got a great tool for SEOs and SEMs. If you run a blog, you’re an affiliate marketer or you are into client SEO, the tools I cover here are essential. Search engine optimization software is a broad term and there isn’t one provider that does everything so SEOs need to utilize a variety of tools to get the job done properly. These are the absolute essential pieces of SEO equipment that you’re going to need in your arsenal: 1. A keyword research tool (Google Keyword Planner is entry level these days) 2. A backlink checking tool to spy on the competition and copy their links 3. A SERP tracking tool to monitor your progress/generate client reports 4. A VPN if you’re working with PBNs 5. A consistent way to build backlinks reliably and safely Gett Clicks is an SEO agency, so we have used most of the tools for SEO available on the market. We can’t include every tool for SEO we’ve ever used in this video or you’ll fall asleep, but these are some of the tools that the team felt we had to include. You don’t need to over complicate SEO. Half the challenge is getting started – avoid paralysis by analysis – you’re going to screw up no matter what you do…it’s the best way to learn. The best SEO software is going to help, but the person using it is the one that matters most. Check out our other videos on search engine optimization techniques, tools and tricks that can help you progress in your SEO / SEM career.
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Consumers overwhelmingly expect the reviews they peruse on Amazon, Yelp, Google and other review sites to be trustworthy, neutral and objective. But this reasonable expectation is frequently thwarted by the efforts of aggressive marketers who pay third parties to create phony reviews in exchange for compensation or incentivize existing good customers to leave reviews with discounts or free products or services. These deceptive practices — termed “opinion spam” or “sock puppetry” — are a form of information pollution with multiple victims. Opinion spam blinds the consumer to the truth and poisons the reputation of the review site where the fake review appears. When detected, it may subject the marketer and/or opinion spammer to criminal and civil penalties. Unfortunately, opinion spam — despite the best efforts of review sites to control it — appears to be a permanent, intractable feature of the e-commerce and local business information ecosystem. Not that reviews sites aren’t trying. In 2015, Amazon filed a lawsuit against Search Engine Land Source
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The most important thing I’ve learned from my 15 years of PPC experience is that sooner or later, account performance will take a downturn. When that day comes, we must be prepared to deal with the consequences of performance not meeting expectations. These consequences could range from stakeholders losing trust in your abilities to receiving ultimatums to “fix performance or else,” and worst-case scenario, someone else being brought in to take over the paid search program you’ve spent so much time and energy building. Performance downturns can be very stressful and put you on the defensive. However, having a solid methodology for responding when performance is bad can help instill confidence that you have what it takes to turn a negative performance situation into a positive one. This article discusses a two-step methodology for confronting underperformance in a way that helps you garner trust with your stakeholders and instill confidence in your ability to manage PPC accounts through the Search Engine Land Source
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Happy Thanksgiving cupcakes: Source: Instagram Android candy dispenser: Source: Twitter Google custom Jiu Jitsu shirt: Source: Instagram Bing select partner plaque: Source: Twitter The post Search in Pics: Android candy dispenser, Google Jiu Jitsu shirt & Bing partner plaque appeared first on Search Engine Land. Search Engine Land Source
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Few things can destroy a brand’s performance in the search results faster than a poorly implemented site migration. Changing your domain name or implementing HTTPS can be a great business move, but if you fail to consider how search engines will react to this move, you are almost certain to take a major hit in organic search traffic. Use the following SEO checklist to prepare yourself as you develop a migration game plan for your website. 1. Carefully consider if migration is the right choice A site migration will almost always result in a temporary loss of traffic — Google needs time to process the change and update its index accordingly. A carefully executed site migration can minimize traffic fluctuations, and in a best-case scenario, Google will ultimately treat the new site as if it were the original. Still, that is only the best-case scenario. The reality is that site migrations, in and of themselves, typically offer little to no SEO benefit Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A site migration SEO checklist: Don’t lose trafficNov 22, 2017 by Pratik Dholakiya Planning a site migration? Columnist Pratik Dholakiya’s helpful guide will ensure that you cover all the SEO bases to make the transition as smooth as possible. How to keep your staging or development site out of the indexNov 22, 2017 by Patrick Stox You generally wouldn’t want your staging site appearing in search results, so how can you prevent Google from indexing this content? Columnist Patrick Stox offers some tips. Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBsNov 21, 2017 by Amy Gesenhues Using content pulled from Google reviews, businesses with verified Google listings can create posters, social media posts, window clings, stickers and more. Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Peloton & Mizzen+Main share their online Search Engine Land Source
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Today’s Thanksgiving Google doodle is an animated image of a turkey taking leave for the holidays. “Unlike his domesticated brethren, the Turkey in today’s Doodle is taking flight…from the Thanksgiving table,” writes Google on the Google Doodle blog. Google offered a quick bit of history around Thanksgiving, noting how the first meal 369 years ago was a feast celebrated between the Pilgrims and the Native American tribe of Wampanoag — and how Abe Lincoln made Thanksgiving a national holiday in 1863. It also referenced the presidential tradition of pardoning turkeys for the last 28 years: “Though the pardoning of turkeys has been a presidential privilege since 1989, the Turkey in this Doodle has decided to pardon itself.” According to http://ift.tt/1jOmjo1, the first president to pardon a turkey was George H.W. Bush. Here’s the fully animated image of today’s Google doodle that leads to a search for “Thanksgiving“: Search Engine Land wishes all its readers a happy Thanksgiving filled with love Search Engine Land Source
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Ranking in Google: Search Engine Optimization for Art Portfolio Websites Struggling to get your artist portfolio website to show up in Google Search? You may need to improve your Search Engine Optimization. Watch this video to learn how SEO applies to artists! Click here to download HOW TO ART – a Beginner’s Guide to Establishing Yourself as an Artist: http://ift.tt/2iIGubv —————————————————————————————————————- I’ll admit, I didn’t know about Search Engine Optimization (SEO) until recently. Even though I had a portfolio website for years — and spent a lot of time tinkering with and improving it — I had no idea how to use tools and strategies to make my site easier to discover in Google Search. I just assumed that I had no control over the order of the way links were listed in Search. I mean, it eventually ranked #1, so I wasn’t complaining. But then, when I officially said goodbye to any sort of career in photography, I actively began to research marketing concepts and strategies. And lo and behold… I discovered SEO. So… What exactly is SEO? You use Google, right? I mean… who doesn’t? Well, Search Engine Optimization is a tactic used by digital marketers to improve the search ranking of a website. By helping a website land on the first page of search engines like Google, you increase the number of visitors that go to your website. What does it mean for artists? Quite simply, we’re all trying to get our work in front of people. And if you have a website, that’s probably the place you want your audience to visit first. You don’t want that sad WordPress blog you made 6 years ago to outrank the website you invested time and money on. And it’s pretty annoying when your beautiful, modern portfolio can’t seem to swipe the #1 spot from someone who shares your name but clearly hasn’t updated their website since 2002. So that’s where SEO comes in. Optimizing your site give you the best chances at getting Google Searchers to the right place, so they can view your work on your portfolio website. In fact, I’ve been implementing some of the strategies I talk about in this video to improve the ranking of the new URL for my personal website. And over the last two months, it’s already jumped from Page 3 to Page 1. So give the video a watch, and let me know if you have any questions! —————————————————————————————————————- Follow aftrART! Email Newsletter: http://ift.tt/2B31qRc Facebook: http://ift.tt/2iI4OKs Instagram: http://ift.tt/2B31roe Pinterest: http://ift.tt/2iGHBZe
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Google has changed the default behavior of the search box on the Google.com home page. Now, when you go to Google’s home page, the search box will automatically expand to show you your most recent searches. Seeing these recent searches automatically expand below the search box, before you even click into the search box to enter your search query, feels awkward. It almost feels like this is a bug. Matt Cutts, former Google search executive, said on Google+ he finds the experience “super annoying” and wants a way to opt out of this but cannot find the opt-out. Here is a screen shot from Matt Cutts: We have emailed Google for more details, but we have not heard back at this writing. We do hope this is a bug and Google will revert this behavior shortly. Stay tuned. Postscript: Google has confirmed with Search Engine Land that this is not the behavior they want and it was likely a bug. “We Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google home page search box now shows you recent searches by defaultNov 21, 2017 by Barry Schwartz Even former Google search executive Matt Cutts calls this new Google search behavior “super annoying.” The SMX West agenda is now live! See the SEO, SEM & Retail sessions in store for 2018Nov 21, 2017 by Search Engine Land Hungry for the latest in search marketing? Feed your obsession with SEO and SEM with actionable, proven tactics served up at Search Engine Land’s SMX West March 13-15, 2018, in San Jose, California. Our three-day action-packed agenda is brimming with 50+ sessions led by SEO, paid advertising and retail experts — designed to provide you […] Google’s all-new, quite counterintuitive guide to ad testingNov 21, 2017 by Matt Lawson The days of rigid A/B testing are over. Columnist and Googler Matt Lawson talks about Search Engine Land Source
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In a move to help SMBs — as well as drive up its verified business listings — Google has launched #SmallThanks Hub, an online resource that creates customized digital marketing content and printed materials based on Google reviews. “Simply search for your business name on the site, and we’ll automatically create posters, social media posts, window clings, stickers and more — based on the reviews and local love from your customers on Google,” writes Google’s vice president of marketing for Ads & Americas, Lisa Gevelber, on The Keyword blog. Google says its #SmallThanks Hub, which is rolling out in the US today, is available to any verified Google listing with an address. “Reviews from your fans are like digital thank you notes, and they’re one of the first things people notice about your business in search results,” writes Gevelber in the announcement. Google shared the following image to highlight how it is repurposing Google reviews into social media posts and Search Engine Land Source
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Top 5 Web Design Mistakes | Design Mistakes I Have Made A Lot In today’s video I talk about the top five most common mistakes made when designing a website.Remember to Subscribe https://goo.gl/6vCw64 Designing websites is hard, and takes a lot of practice to get it right. If you’re anything like me you’ve made plenty of mistakes while designing websites. I think it’s important to Point out common mistakes so we can transition those mistakes into success. In the video I talk about common mistakes, show examples of what I’m talking about, and propose some remedies for those mistakes. Top five web design mistakes: 1. Poor readability and legibility 2. Messy content layout 3. Bad navigation 4. Inconsistent Design 5. Too many animations ———————————————-— ////////// Website http://ift.tt/2xBOGQS – ////////// Subscribe: https://goo.gl/6vCw64 – ////////// Social Twitter: http://twitter.com/iamjesseshow Anchor: http://ift.tt/2BbENec Instagram: http://ift.tt/2wVQzdO Medium: http://ift.tt/2xBrzFI – ////////// Equiptment Vlogging Camera – Canon EOS M3: http://amzn.to/2hT54bo – Drone- DJI Phantom P3-STANDARD Quadcopter Drone with 2.7K HD Video Camera http://amzn.to/2n5iSQV
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Google has rolled out version 12.2 of the AdWords Editor. It brings a nice number of new features including Gmail asset-based ads, full support for promotion and video extensions and a new budget-type option for video ads. The last update to the AdWords Editor was version 12.1, which brought Shopping Showcase Ads support. Here is a list of features added with the version 12.2 update: Gmail asset-based ads: Asset-based ads in Gmail are now fully supported in AdWords Editor. Campaign total budgets: Video campaigns now have the option of choosing Campaign Total budget type. Custom rules updated: New built-in custom rules are now available for structured snippet extensions and non-serving campaigns and ad groups. Semantic location: You can now set a bid modifier to target your ads by location with AdWords Editor. Promotion extensions: Promotion extensions are now fully supported by AdWords Editor. Life events: “Life events” is now a category of audience targeting. Video campaign extensions: All video campaign extensions are now supported. Ad group level Search Engine Land Source
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Google Travel has announced the launch of new design just in time for the holiday travel season. The new design gives searchers “more ways to find cheaper flights,” Google said. It also looks pretty and has a quicker interface. #GoogleFlights has a new look on desktop, including more ways to find cheaper flights, just in time for the holidays. Opt in at https://t.co/Mc8NqP09V5 http://pic.twitter.com/sQTHTOqg8z — Google Travel (@GoogleTravel) November 20, 2017 Here is an animated GIF of the new features: You can still access the old design by going to google.com/flights. From there, there is a box explaining how you can try “the updated design with new tools to help you find and book flights with confidence.” Click on that box to be taken to the new design. Here is a screen shot of the new design: The post Google Flights gets a redesign in time for the holiday season appeared first on Search Engine Land. Search Engine Land Source
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Google is beefing up its mobile shopping experience to prepare for the holidays, now showing buying guides for broad categories like “sewing machine” and “coffee grinder” searches and adding more product-related information for specific product searches. “When you search for a specific product, Google.com now shows you other helpful information, like related items, and allows you to compare reviews, prices and other specs, side by side,” writes Google product management director for Google Shopping, Jennifer Liu on Google’s The Keyword blog. Google says it has added a “newer model available” label to tech-gadget product listings so searchers know if they’re browsing the most recent version of tech products. According to the announcement, Google’s recently redesigned mobile shopping experience has helped bring more product information to the forefront with features like a “Quick View” button in Google Shopping ads that lets users preview detailed product information. Google also noted its recent knowledge panel updates that quickly surface product photos, videos, reviews and Search Engine Land Source
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What Is SEO / Search Engine Optimization? – Cheap Monthly Seo Services/Packages – RankersParadise What Is SEO / Search Engine Optimization?:SEO is short for Search Engine Optimization.You might have heard a lot about SEO and how SEO works, but basically what seo is,is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google’s index. Visit http://ift.tt/2vskR66 today and order from our online shop or one of our monthly seo packages:http://ift.tt/2A0ti9u
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Private blog networks: A great way to get your site penalizedNov 17, 2017 by Kevin Rowe Columnist Kevin Rowe explains what private blog networks (PBNs) are, how to identify them, and why you should steer clear. Where to go next with your Google My Business listingNov 17, 2017 by Brian Smith So, you’ve set up your Google My Business listing but still aren’t seeing results. What’s the next step? Columnist Brian Smith lays out some suggestions to further optimize your listing for better local search visibility. Search in Pics: Google Polish dress-up, old Urchin sign & Android winter statueNov 17, 2017 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they Search Engine Land Source
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In the good old days, SEO was simple. You stuffed a page full of keywords, and you ranked number one. Oh, if only it were that simple today! Now, Google (and the other search engines) literally take hundreds of factors into account when determining which pages rank high in search engine results pages (SERPs). This new reality means that elements of user experience (UX) have been rolled into SEO best practices. How easy is your site to navigate? Do you have quality content that makes visitors want to stay and engage? Is your site secure, fast and mobile-friendly? Think of the partnership of SEO and UX this way: SEO targets search engines, and UX targets your website’s visitors. Both share a common goal of giving users the best experience. Here are some common website elements that impact both SEO and user experience. Headings Just as the headings of a printed work make it easier to find information, the headings of a web Search Engine Land Source
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Today’s Google doodle pays homage to the iconic Mexican singer and actor, Pedro Infante. Born in Mazatlán, Mexico, Infante began playing music as part of his father’s band when he was a teenager. “Infante experimented with the style that made him most famous,” writes Google on the Google Doodle blog, “Mixing feeling with technique, his soulful croon forever changed the way the mariachi was sung and he helped popularize the genre around the world.” In addition to being a famed musician, Infante was also a film star, starring in nearly 60 films during the golden era of Mexican cinema. Some of his more well-known roles included “La Feria de las Flores,” “A Toda Máquina,” and “Pepe El Toro.” Infante died in April of 1957, six months before his 40th birthday. That same year, he was posthumously given a Silver Bear Best Actor award at the 7th Berlin International Film Festival for his role in the movie “Tizoc.” Today’s doodle Search Engine Land Source
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SEO Tips and Tricks 2017 ► SEO Tips and Tricks: http://ift.tt/2jPf1Gi SEO Tips and Tricks 2017. With more than 97% of people beginning their search for a local business online, search engine optimization, SEO for short, continues to be one of the most effective forms of marketing available today. But as useful as SEO is, it’s also one of the most complex and technical marketing tactics available – which means confusion, and a missed opportunity for many business owners. So in this video I’m going to break down a few of the most valuable, and easiest to implement SEO tactics – so you can start benefitting from a business boost that only high search engine rankings can provide. My History With SEO There’s no doubt about it, SEO has been the largest driver of my digital marketing agency Siren Consulting Firm’s traffic and business over the last 5 years. In fact, I can attribute roughly 60% of all revenue to business gained directly by a client searching for something online, clicking my agency site, and then choosing to do business with us. TITLE: Earnings Disclaimer: My boutique marketing consulting business (adamerhart.com) comes mostly from referrals followed by content marketing and paid traffic. Different business models mean different traffic sources. I’ve worked personally with dozens of companies, spoken with hundreds more, and studied many, many more than that, and have come to the conclusion that choosing NOT to pursue an SEO strategy should be a very rare exception, and never a rule. Put bluntly, SEO works. It brings in traffic and it brings in revenue. Both key ingredients to building profitable and sustainable businesses. So here’s how to do it. Optimize For The User Experience Search engine algorithms, which are the complicated math equations behind why certain websites appear higher than others, are notorious for changing. It seems like there was a time not so long ago when not a day went by without some breaking news about a Panda or Penguin update being overhauled and unleashed on the world. As a quick side note, Panda, Penguin, and Hummingbird are part of Google’s algorithm. Cute little animals designed to DESTROY bad SEO tactics and the companies that use them. Anyways, staying ahead of these ferocious little animals means staying current and relevant on the latest SEO news and development, and right now the focus is on user experience. Keyword Placement Next up is keyword placement. One of the ways search engines decide what websites are going to appear for certain search terms is keywords. Specifically the type, number, and placement of these keywords on your website. There’s a bit of a balance between ensuring adequate coverage of your most valuable terms, known as proper keyword density, and not overdoing it, known as keyword stuffing, that makes SEO an exciting and challenging field to work in, but in general there are a few key places you want to make sure are accurately reflecting the word you’re trying to rank for. These include […]
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Google made a few announcements for AdWords advertisers just in time, before Black Friday kicks off the holiday shopping season in the US next week. About a year ago, Google started testing promotion extensions in text ads. That beta extended to the new AdWords interface this summer. Now, they are rolling out globally in all supported AdWords languages and currencies in the new AdWords interface (aka the new AdWords experience). Promotion extensions let advertisers display specific offers in their text ads without having to create new ads. They can include a percentage off, a promotion code and offer period. Custom intent audiences On the Google Display Network, Google is rolling out custom intent audiences to enable advertisers to target “people who want to buy the specific products you offer — based on data from your campaigns, website and YouTube channel.” Anthony Chavez, director of product management for AdWords, explained in a phone interview yesterday that there are two flavors of custom intent audiences. Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out AdWords promotion extensions, custom intent audiences & ad variations for testingNov 16, 2017 by Ginny Marvin The new features are all available in the new AdWords interface. The final recrawl analysis: A powerful and important last step after implementing large-scale SEO changesNov 16, 2017 by Glenn Gabe You’ve crawled your client’s site, identified the SEO issues and fixed those issues in staging. Great job! But columnist Glenn Gabe shares why recrawling the site is critical once your SEO changes have been pushed live. Google will require AMP and canonical pages to match as of February 1, 2018Nov 16, 2017 by Greg Sterling Though AMP isn’t a ranking signal, non-compliant pages won’t appear in Top Stories or other AMP-specific slots in search results. Choosing an enterprise SEO platformNov 16, 2017 by Digital Marketing Depot With hundreds, thousands, tens Search Engine Land Source
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. A terrace at the Google Singapore office: Source: Twitter Urchin light up neon sign at Google Analytics office: Source: Twitter Android statue ready for winter in New York: Source: Twitter Lots of mailboxes at Google: Source: Instagram Polish dress up day at Google: Source: Instagram The post Search in Pics: Google Polish dress-up, old Urchin sign & Android winter statue appeared first on Search Engine Land. Search Engine Land Source
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Machines got us into this mess, but humans may help get us out of it. In the wake of the 2016 election and the ongoing manipulation of news by foreign governments and domestic trolls, Google, Facebook and Twitter have endured intensifying criticism and had to face the limitations of their algorithms as arbiters of truth. These issues have been well-documented but most recently arose again in the wake of the Las Vegas and Texas church mass shootings. Google, YouTube and others were duped by parties seeking to spread false information about the identity of the shooters in each case. Among other efforts to combat the proliferation of fake news and false information in search, Google announced that it’s teaming up with The Trust Project, which was founded by Craig Newmark of Craigslist but is now run by the Markkula Center for Applied Ethics at Santa Clara University in Northern California. In a blog post, Google explains: The Project, which is funded Search Engine Land Source
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Unlike VR headsets or wearables, smart speakers are rapidly emerging as a mass market technology platform. The latest to document relatively high satisfaction and usage of these devices is call-tracking and analytics company Invoca. Earlier this year, Invoca surveyed 1,000 people in the US who own an Amazon Echo or Google Home device. The survey asked questions about current behavior and a range of hypothetical scenarios. The company found that people use smart speakers more frequently over time, with 89 percent using them daily. Here’s a more detailed usage breakdown: 33 percent of owners said they used the devices more than five times daily. 28 percent used them four to five times a day. 24 percent used them two to three times a day. In addition, 58 percent of respondents said that they used assistants to “accomplish tasks they used to do through typing or swiping.” So there’s some substitution going on, and there’s apparently an appetite for more. By some estimates, Amazon controls Search Engine Land Source
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Today’s Google doodle marks what would have been the 87th birthday of the Nigerian writer Chinua Achebe. Best known for his novel “Things Fall Apart,” Achebe began writing during the 1950s, building his stories around the culture and traditions of Nigeria’s Igbo people. He is the author of five novels, four children’s books and several collections of poetry, short stories, essays and non-fiction. “His characters were insiders — everyday people such as the village chief (in “Things Fall Apart”), the priest (in “Arrow of God”), or the school teacher (in “A Man of the People”),” writes the Google doodle team, “Through their stories, we witness a Nigeria at the crossroads of civilization, culture, and generations.” As Google notes, Achebe is recognized by many as the father of modern African literature, and was awarded the Man Booker Prize in 2007. During his career, he received a number of literary awards and earned more than 30 honorary degrees from universities across the Search Engine Land Source
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SEO Metrics 101: How to Measure Your Search Engine Optimization Efforts Do you wonder whether or not your SEO is even gaining traction? Here are a few simple ways to measure your SEO progress. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: http://ift.tt/2313ZvR Read more on my blog: http://ift.tt/2ytuIas You’re doing SEO, but you know it takes forever for the results to kick in. It’s not going to be three months before you see results, it’s not even six months. It’s somewhere between six months and a year. And within the first year of the second year, that’s when you see your SEO ranking skyrocket. I don’t care what industry you’re in. And if you’re getting results within a week, that means your site’s already really old and has authority, but in most cases that means you’re going after easy keywords that aren’t going to generate you any income. Hey, everyone. I’m Neil Patel. And today I’m going to share with you the main key metrics you should measure for your SEO campaign. So the first metric you should be measuring is your search traffic. You can see this in Google Analytics. Google Analytics tells you if your search traffic is going up or down. If it’s going up, good for you! If it’s going down, you need to change something. The second thing you need to do is sign up for Google Search Console. It’s another free tool provided by Google, and it’ll show you the number of impressions you’re getting from Google. See, before you get traffic from Google, you get impressions. What an impression means is someone’s doing a search query on Google, they see your listing, but they don’t click. They may click, they may not. But in most cases, you’re going to have way more impressions than clicks. And typically, you get impressions first, because you’re at the bottom of the rankings, you’re down in page three or page four, and eventually, as you move up to page one, you get more clicks. And as you see that impression count continue climbing month over month, it means you’re doing something right. If it’s going down, you’re doing something wrong, and you need to change your SEO model, all right? The third strategy I have for you, or more so, a third metric that you need to be tracking is backlinks. Use ahrefs.com. When you’re using ahrefs, it’ll show you how many people are linking to you. And you don’t want to just track your backlinks. You want to track how many backlinks you’re getting, and how many backlinks your competitors are getting, and who’s growing faster. If you’re growing faster than your competitors, and you’re getting more authoritative natural links, you’re not buying them, which you shouldn’t, you’re in a good place. The fourth thing you need to be measuring is how much content you’re producing. If you’re producing four articles a week, good for you. If you’re […]
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To gear up for the holidays, Bing announced today an expanded list of delivery services it supports for package-tracking searches. It’s also bringing back its Black Friday flyer ads. Now, in addition to USPS, UPS and Fedex in the US, Bing says it supports several markets outside the US, including myHermes in Great Britain and Purolator in Canada. “Simply put your tracking ID in the search box, and Bing will present the latest tracking status right in the search result,” says Bing on its Search Blog. The Bing Shopping Black Friday flyer ads for 2017 are now live and feature deals from big box retailers and retail chains. The site has also added a new weather and sports-related search feature, showing historical data for weather patterns and sports scores. For example, a search for “weather in November in Paris” will return a chart showing historical weather patterns for the Paris: According to Bing, it also works when searching for past sporting event scores, pulling Search Engine Land Source
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Mozilla announced that they have terminated their search deal with Yahoo and that their new version of the Firefox browser, named Firefox Quantum, will feature Google as the default search provider. “As part of our focus on user experience and performance in Firefox Quantum, Google will also become our new default search provider in the United States, Canada, Hong Kong and Taiwan,” Mozilla said in a statement. Three years ago, in 2014, Mozilla partnered with Yahoo to become the default search engine on their popular browser. Previously, Google was the default on Firefox browsers. Mozilla Chief Business and Legal Officer Denelle Dixon told Techcrunch: We exercised our contractual right to terminate our agreement with Yahoo! based on a number of factors including doing what’s best for our brand, our effort to provide quality web search, and the broader content experience for our users. We believe there are opportunities to work with Oath and Verizon outside of search. As part of our
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Google has quietly announced in its Google News forum that they have added a new URL referrer source that news publishers should begin tracking to get a “comprehensive view of traffic from Google News.” In addition to tracking referrals from news.google.com, publishers should also track referrals from news.url.google.com. The change seems to be connected to the new RSS feed changes with Google News that we reported recently. Google said that referrals from the source “news.google.com” include traffic from native mobile apps, mobile web and RSS feeds set up with the legacy URL pattern. Referrals from the source “news.url.google.com” include traffic from desktop and RSS feeds set up with the new URL pattern. It is unclear if Google Analytics has already updated to support the new referral changes, but one would assume it would be one of the first analytics packages to update its tools. If you are using custom analytics or a third-party analytics tool, make sure to communicate to the developers that Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: CEO who forged court order to get Google to remove defamation faces prisonNov 13, 2017 by Chris Silver Smith Contributor Chris Silver Smith tells the lamentable story of a sophisticated reputation attack and a victimized company led to take desperate steps to recover. Facebook Local is the social network’s stab at Yelp, FoursquareNov 13, 2017 by Tim Peterson Facebook’s new app lets people find nearby things to do and places to go. Missouri Attorney General initiates Google antitrust investigationNov 13, 2017 by Greg Sterling Focus is on consumer data collection practices and alleged “search bias.” 3 last-minute Google Shopping tricks to level up your account for the holidaysNov 13, 2017 by Todd Saunders Looking for ways to make your product listing ads stand out this holiday season? Columnist Todd Saunders has some tips. Three ways to use a domain name for business Search Engine Land Source
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With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how much you need to know that makes it really challenging — it’s the ever-changing nature of the rules of the game. As search engines strive to improve the quality of search results, some ranking factors shift shapes, others fall into oblivion, and completely new ones arise out of nowhere. To help you stay ahead of the game in 2018, here’s a list of the most prominent trends that are gaining momentum, with tips on how you can prepare for each. 1. The rise of SERP features Are you assuming a #1 organic ranking is the way to get as much traffic as possible? Think again. Increasingly, SERP features (local packs, Knowledge panels, featured snippets and so on) are stealing searchers’ attention and clicks from organic listings. And it’s only fair if you consider the evolution the Google SERP has been through. It has gone all Search Engine Land Source
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Marking the 131st anniversary of the hole punch tool, today’s Google doodle is a salute to German engineering, says the doodle team on the Google Doodle blog post. “Today we celebrate 131 years of the hole puncher, an understated — but essential — artifact of German engineering.” Leading to a search for “hole punch history,” the doodle was designed by doodler Gerben Steenks. Here’s the fully animated doodle that resides on Google’s US home page, along with a number of its other international home pages. From today’s write-up on Google’s Doodle blog, it sounds like someone on the Doodle team has a clear fascination with the tool: The series of crisp, identical holes it produces, creating a calming sense of unity among an otherwise unbound pile of loose leaf. And finally, the delightful surprise of the colorful confetti byproduct — an accidental collection of colorful, circular leftovers. Google notes that as workplaces go further into the digital frontier, the hole-puncher has remained mostly Search Engine Land Source
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Top 10 Must Have WordPress SEO Plugins – Search Engine Optimization Best Plugin Guide In this video, I show you the Top 10 Must Have WordPress SEO Plugins you should consider using to improve your Search Engine Optimization of your WordPress Website. While there are thousands of WordPress Plugins that in some way shape or form help with SEO, there are a few that deserve to be looked at for their quality and ability to help with your search engine rankings. Visit http://ift.tt/1VxxstF These are all free WordPress Plugins Search Engine Optimization aka SEO is often thought of as something out of reach for small to medium size websites and bloggers. But that’s not the case. Google wants to promote the best content possible. So if you create high quality content on a consistent basis, along with some of the WordPress SEO Plugins in this Search Engine Optimization Plugin Guide, your website and blog should perform well in the search results. As mentioned in this video, there are some websites you can use to learn more about SEO and one of them is Neil Patel’s website and he’s also active here on YouTube. Checkout his channel.https://www.youtube.com/channel/UCl-Zrl0QhF66lu1aGXaTbfw Just remember the SEO Fundamentals: 1. Well Coded Website 2. That Performs Well in the Browser 3. High Quality Content on a Consistent Basis 4. Drive Real Traffic to your Website 5. Rinse & Repeat Real SEO takes Time.
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www.Com Registering a domain name is one of the first steps to starting a new business. That’s because whatever name is chosen will represent the business’s space on the internet — and, possibly, a customer’s first impression of the company. But once you have that domain name, what do you do? Don’t stress over building an online space. Start using a domain name right away. Here are three ways to do it. Set up a company-branded email address The web address can also be used as an email address. A company-branded email address can give you and your employees a more professional-looking branded channel for communication with customers, as well as free marketing for your company. In a 2015 survey, 74 percent of consumers said they would trust a company-branded email address more than a free email address. It’s easy and cost-effective to set up, too. The provider you use to register your domain name can most likely help you set Search Engine Land Source
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Search Engine Optimization (SEO) Training | Complete Seo Tutorial for Beginners 2017 The Complete Search Engine Optimization (SEO) Training for Beginners (Step by Step Seo Tutorial To Rank Websites on Google First Page). What is Search engine optimization or seo? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. Why is SEO important? 1 The majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS), so to take advantage of this and gain visitors to your web site or customers to your online store you need to in the top positions. 2 SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site. 3 Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust. 4 SEO is good for the social promotion of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels. 5 SEO is important for the smooth running of a big web site. Web sites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is increase in search engine traffic and their indirect benefit is having a common framework (checklists) to use before publishing content on the site. 6 SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized web site is more likely to have more customers and make more sales. Therefore learn seo with this complete seo course for beginners to rank websites on first page of google. This is the best and complete seo training for beginners to learn seo step by step, so take advantage from this seo tutorial and start learning today! Subscribe : https://www.youtube.com/channel/UCi5t4TzixpUHIgmnQPTxLjw?sub_confirmation=1
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Today’s Google doodle celebrating Veterans Day was designed in partnership with VetNet, a Google employee network made up of Veterans and family members and friends of Veterans. Leading to search results for “Veterans Day,” the doodle highlights the Marines, Coast Guard, Air Force, Navy, and Army by featuring silhouettes of service members donning the uniforms associated with each branch of the military. From the Google Doodle Blog: In 1954, President Eisenhower changed Armistice Day — a holiday honoring WWI veterans — to Veterans Day, a day to honor all American Veterans. The day, which celebrates living U.S. Veterans as opposed to Memorial Day which honors Veterans who have passed, marks a special time of reflection, gratitude, and remembrance. Google’s blog post featuring today’s doodle also point readers to a number of Veteran resources, including Google’s Arts and Culture Veterans Day page, information about a “Grow with Google” grant recently awarded to Student Veterans of America, and the following YouTube video honoring Search Engine Land Source
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The AdWords advertising system utilizes an auction-like process to decide which advertisers’ ads get to show and in which order. By bidding higher or lower, you can appear at higher or lower positions — depending on what your competitors are bidding. Account managers use many approaches for setting and tweaking bids over time, and bid optimization is one of the oldest features in the SEM software industry. Automated bidding can work great, but many account managers (particularly agencies and consultants) have neither the budget nor the inclination to pay for an additional system to help them manage their AdWords account, so often the account managers must set bids themselves, which can be a daunting task. I recently audited a large enterprise account and saw that the account manager had been very busy making bid changes, every three days or so, for the same keyword in many cases ($2.00 –> $12.00 –> $8.00 –> $15.00). Frankly, it looked pretty crazy. Search Engine Land Source
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LocalSEO Guide has released its 2017 Local Ranking Factors study results. The methodology is quite different from the Moz Local Ranking Factors survey. Both are worth detailed examination. LocalSEO Guide, together with the University of California, Irvine, and PlacesScout, looked at “200+ factors over 100,000 local businesses” in 150 cities to determine variables correlated with ranking in Google’s local results. The basic conclusions of the study are that: (1) organic ranking factors (e.g., links, keywords, anchor text, etc.) boost local visibility; and (2) reviews are critical. The study argues that “local and organic search algorithms are still highly interconnected.” It adds that while Google is trying to include unique variables in the local algorithm, “traditional organic SEO tactics” are effective to rank locally. Google My Business Reviews are an explicit ranking factor; Google has said this. But according to the LocalSEOGuide report, “At a high level, having a keyword you are trying to rank for, and a mention of a city you Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Local ranking factors study finds reviews, organic SEO best practices boost local visibilityNov 10, 2017 by Greg Sterling This is the second year of the LocalSEOGuide ranking factors study, performed in conjunction with UC Irvine. Are you changing keyword bids too often?Nov 10, 2017 by Ted Ives It’s great to proactively manage your paid search accounts, but columnist Ted Ives makes the case for backing off a little when it comes to bid adjustments. Search in Pics: Google top contributor summit, nautilus door lock & Android security figurineNov 10, 2017 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google’s 2017 top contributor summit: Source: Google+ Search Engine Land Source
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Vale a pena ser Web Designer? Tem trabalho na área de Web Design? 🌟 Curso Web Designer PRO ➡ http://ift.tt/2s4h3Y9 ——– Será que vale a pena ser Web Designer? Será que ainda vale a pena trabalhar com Web Design? Será que ainda existem oportunidades mesmo a existência de softwares como Wix e afins? Normalmente são esses tipos de dúvidas que assolam quem deseja ingressar na área. Então eu criei um vídeo onde eu falo sobre isso e sobre como o crescimento da internet pode resultar em oportunidades para quem trabalha na criação para o meio digital. A realidade é quem existem oportunidades e ainda vale a pena ser Web Designer. É claro que não está fácil para ninguém, mas normalmente a área de tecnologia é afetada um pouco menos. E se você quiser comprovar isso, basta fazer uma rápida pesquisa no Google. Falta mão de obra de qualidade para Web Design. E você pode somar tudo isso com o atraso do Brasil nessas áreas. É tudo muito recente no mundo, se comparado com outras profissões, principalmente aqui em terras tupiniquins. Então assista o vídeo abaixo e tire as sua próprias conclusões: Mais vídeos sobre web design: ➡https://www.youtube.com/watch?v=M576Raj1Ft8 ➡https://www.youtube.com/watch?v=qFzj-ytYH7M _________________________________________________ 🎩 eBook de HTML e CSS ➡ http://ift.tt/2rgNP4h _________________________________________________ 🎩 Curso Web Designer PRO ➡ http://ift.tt/2s4h3Y9 __________________________________________________ 🎩 eBooks do Chief: ➡ http://ift.tt/2fRXj54 _____________________________________ 🎩 Chief of Design Inscreva-se agora no canal e fique por dentro das novidades!. ➡ Post no blog: http://ift.tt/2idhT0P ➡ Site: http://ift.tt/2aOot6g ➡ Facebook: http://ift.tt/2icC0vV ➡ Instragram: http://ift.tt/2fRX9uu
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What is SEO? Black Hat SEO? Search Engine Optimization Explained Namaskaar Dosto, is video mein maine aapse SEO ke baare mein baat ki hai, SEO kya hota hai Search Engine Optimization ka matlab kya hai, Black Hat SEO kya hai aur aap kasie apni website ya fir Youtube video ko rank karwa sakte hai kisi search engine mein. Mujhe umeed hai ki aapko yeh video pasand aayegi. Share, Support, Subscribe!!! Subscribe: http://bit.ly/1Wfsvt4 Android App: http://ift.tt/2mrm9Gy Youtube: http://www.youtube.com/c/TechnicalGuruji Twitter: http://www.twitter.com/technicalguruji Facebook: http://ift.tt/1Pi5LDP Facebook Myself: https://goo.gl/zUfbUU Instagram: http://ift.tt/1OW2vue Google Plus: http://ift.tt/1Pi5LDS Website: http://ift.tt/2mcM6KV Merchandise: http://ift.tt/2lN4Vbu About : Technical Guruji is a YouTube Channel, where you will find technological videos in Hindi, New Video is Posted Everyday
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During the holidays, there are a million different data points advertisers can look at to see how paid search is performing throughout this crucial shopping period. Depending on business goals and the type of products sold, which of those data points are most important for a particular site can vary widely from one brand to the next. That said, there are a few overarching trends that apply to many advertisers and which help to set the stage for performance expectations over the coming weeks. Here I’ll outline four interesting paid search trends I’ll be keeping an eye on. Will Black Friday continue to close the paid search sales gap on Cyber Monday? Black Friday is for doorbusters. Cyber Monday is for online deals. That’s the way this thing is supposed to go, right? The lines are blurring on those distinctions, with Black Friday Google paid search sales growth far outpacing that of Cyber Monday last year. Paid search sales growth from 2015 Search Engine Land Source
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Thanks to the ubiquity of the smartphone, phone calls are finally getting the respect they deserve as an integral part of the customer journey. Mobile calls now account for 60 percent of inbound calls to businesses, according to BIA/Kelsey, which projects that the number of mobile calls to businesses will climb to 170 billion in 2020. As consumers increasingly use their smartphones to research, browse and connect with businesses, brands are developing a newfound respect for the inbound call as an integral part of the conversion path. MarTech Today’s “Enterprise Call Analytics Platforms: A Marketer’s Guide” examines the current market for enterprise call analytics platforms and the considerations involved in implementing this technology. If you are considering licensing an enterprise call analytics platform, this report will help you decide whether you need to. This 41-page report provides: call analytics market overview with the latest industry statistics. in-depth analysis of call analytics features and capabilities. recommended steps for making an informed purchase decision. profiles Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Removal of hotel review reporting rape creates crisis of confidence for TripAdvisor contentNov 9, 2017 by Greg Sterling The site had scrubbed first-person reviews and content about rape and sexual assault at a Mexican resort. Four key holiday paid search trends to keep an eye onNov 9, 2017 by Andy Taylor Columnist Andy Taylor shares data that can help predict trends in the e-commerce and retail space this holiday season. Advertisers, take note! Choosing a call analytics platformNov 9, 2017 by Digital Marketing Depot Thanks to the ubiquity of the smartphone, phone calls are finally getting the respect they deserve as an integral part of the customer journey. Mobile calls now account for 60 percent of inbound calls to businesses, according to BIA/Kelsey, which projects that the number of mobile calls to businesses will climb to 170 billion in Search Engine Land Source
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Angular SEO with Rendertron Today I bring you an elegant search engine optimization solution for Angular progressive web apps. http://ift.tt/2AoyqD2 Live demo: http://ift.tt/2hY9Zpe 1. This solution is fully compatible with AngularFire2 2. Will render links in twitter, facebook, etc. 3. Is crawlable by googlebot, bingbot, etc. 4. Does not require Angular Universal or any weird hacks Rendertron: http://ift.tt/2w2KsRV Cloud Functions: http://ift.tt/2mnEQww Inspiration: http://ift.tt/2uA4Hbl
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Google has confirmed with Search Engine Land that they have changed the way the info command, a search operator that gives you more details about a site, is displayed in search. Previously, the info operator would give searchers the snippet plus additional links to find more operators that show links to the site, the Google cache link, similar sites to that site and more. But that whole section has been removed, and now Google is showing just the snippet. Here is the before shot from a couple of years ago: Now what I see is only the snippet: Google told us this is the new changed behavior for the command. The post Google changes info command search operator, dropping useful links appeared first on Search Engine Land. Search Engine Land Source
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BrightLocal is out with its latest local consumer survey about local business reviews. The survey was based on a sample of 1,031 US consumers and covers a wide range of issues. It affirms the general importance and influence of reviews on consumer decision-making. However, there are a number of nuances and findings I found especially interesting. The top two considerations for consumers in considering reviews were average star ratings and overall quantity of reviews. In addition, how recent reviews were was important for many. Less important was whether businesses had responded to reviews, although that factor has gained in importance versus last year. After reading a positive review, fewer consumers said they were going next to the business website versus 2016. This showed a fairly dramatic decline. More people said they were seeking additional reviews to validate the “positive review” they had just read. About 30 percent of survey respondents said they needed to see at least two to three positive Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds new knowledge panel to provide information about news publishersNov 7, 2017 by Barry Schwartz In an effort to combat fake news and equip searchers with more data about news sources, Google has released a new publisher knowledge graph. Survey: 79 percent of consumers believe they’ve seen fake local reviewsNov 8, 2017 by Greg Sterling Almost 75 percent also said they had been asked to leave a review. Google changes info command search operator, dropping useful linksNov 8, 2017 by Barry Schwartz The info search operator is the latest Google search feature to have changed, possibly for the worse. Has AI changed the SEO industry for better or worse?Nov 8, 2017 by Jayson DeMers Columnist Jayson DeMers explores the impact of Google’s shift toward machine learning and discusses what the future will look like for search professionals. Local SEO: Driving customer Search Engine Land Source
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Let me begin by stating that I do not put an enormous emphasis on SEO when I’m training a link builder. Generally speaking, my team of link builders knows the basics of SEO, but they’ve been taught that they can’t rely on metrics alone in order to judge whether a link is going to be good or bad for our clients. My background is in general and technical SEO, but I realized early on that for the work we usually do at my agency, most of what I knew didn’t really apply — at least, not in a very significant way. Of course, if you’re doing high-level analysis of any sort, you do need to have a great deal of SEO knowledge. The reason I don’t train anyone to do this (on an advanced level) is that I don’t want them to ever lose their ability to think like humans. Though they must run all link-building activities by Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google promises to improve accuracy of tweets shown in search resultsNov 7, 2017 by Barry Schwartz After misinformation surfaced in the Google search results under the Twitter section for the Texas church shooter’s name, Google has promised to make changes. Google adds wait times to local results in search and mapsNov 7, 2017 by Barry Schwartz Hate waiting for your seat in a restaurant? Now Google can tell you the current wait time before you go. Bing Ads now shows exact match impression shareNov 7, 2017 by Ginny Marvin The new data offers deeper insights into how ads are performing on exact match queries. Yelp increasingly cracking down on ‘review solicitation’ across the internetNov 7, 2017 by Greg Sterling The company wants to stop the practice of asking for customer reviews on its site, and third-party sites as well. SMX West Search Engine Land Source
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Google has announced a new knowledge graph card for news publishers in which searchers can learn more about a specific news publication directly in the search results. Google said this will help searchers learn about “a publication you’re not familiar with or one you wanted to learn more about.” The knowledge panels also give searchers faster access to information about a publisher and can help Google address the misinformation and fake news issues it has been fighting for some time now. The news publisher knowledge graph will show topics the publisher commonly covers, major awards the publisher has won and claims the publisher has made that have been reviewed by third parties. Here is a screen shot of this feature from Google: Google explains there is no way to directly control which publishers are able to surface the new knowledge graphs and what information is shown but offers these tips: Like search results, many factors go into what’s shown in the Knowledge Search Engine Land Source
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SEO for Real Estate: Introduction to Search Engine Optimization In this video, we’re going to dive into the basics of search engine optimization for real estate. If you’re newer to online marketing, if you’re newer to getting web pages ranked well in Google, this is going to be a quick, kind of how it works training session. ============================= Be sure to SUBSCRIBE to our Channel for More Videos: http://www.youtube.com/user/OnCarrot ====================================== InvestorCarrot https://oncarrot.com Facebook: http://ift.tt/29GUU5S Twitter: https://twitter.com/investorcarrot ===========================================
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Android Police reports Google is now rolling out the ability to create and share lists of places on the desktop version of Google Maps. This feature originally launched on mobile in February and now seems to be rolling out to the desktop interface. It allows searchers to keep track of saved places and share lists with others via text, email and popular messaging apps. Here is a screen shot from Android Police showing what happens when you click the “save” button now on the Google local listing in Google Maps: You can, of course, continue to access your places in the menu on the side of Google Maps to check your saved listings on both desktop and mobile. It is unclear how long this feature will take to roll out to all users, but it does seem to be rolling out more widely now. The post Google Maps enables creating & sharing lists on desktop version appeared first on Search Engine Land. Search Engine Land Source
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SEO for local business has gone through a number of changes. First, local businesses had to figure out Google’s algorithm so that their websites would appear in search results. Next came local search ranking factors that emphasized location-based factors. Now, it seems Google updates will require a new look at vertical-specific ranking factors. This isn’t really a third wave of SEO — rather, it’s an evolution of Google’s general ranking factors. Consistent with attaining its goal of providing consumers with search results that best match what they are looking for and content that will be most helpful, Google looks more deeply and more specifically at factors that determine search results. What this means is that pursuing general factors like “more backlinks” or “matching keywords” simply doesn’t cut it anymore. That’s not to say those factors are no longer relevant; they are. But it’s getting more complicated. One size no longer fits all While the debate rages on about the importance of websites Search Engine Land Source
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: US court orders Google not to comply with Canadian court’s order delisting search resultsNov 3, 2017 by Greg Sterling The US court agreed with Google that implementation of the Canadian court’s ruling would violate US laws, including the right to free speech. SEO ranking factors for 4 business verticals and what they mean for local businessesNov 6, 2017 by Wesley Young As organic search becomes ever more targeted, SEO is evolving in ways that require more customization. Wesley Young explores a recent study on ranking factors and provides 7 practical takeaways to boost search rank. Google Maps enables creating & sharing lists on desktop versionNov 6, 2017 by Barry Schwartz The feature, launched in February on Google Maps mobile versions, is now available on the desktop interface. Target the right keywords — for Google AND your clientsNov 6, 2017 by Search Engine Land Source
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Essential Web Design Resources | CharliMarieTV Talking web design and my essential resources for inspiration, assets and tools. Please remember to subscribe http://bit.ly/1aE5UOT If you’re a web designer, or if you’re just stepping out into the world of web design, I hope this video filled with resources comes in handy. Links to all of the resources are below, and please let me know if you’re interested in a Sketch for beginners video! // INSPIRATION Land Book: http://land-book.com/ SiteInspire: http://ift.tt/Xc6rNP Call-to-idea: http://ift.tt/UhuoY8 Coolors: https://coolors.co/ // ASSETS Noun Project: http://ift.tt/1Cby93x Google web fonts: http://ift.tt/1bxhHh1 The Designers Foundry: http://ift.tt/1Qww2ka // TOOLS Sharpe and paper Sketch: http://ift.tt/1Ls7nHW Sketch content generator: http://ift.tt/1lLmkuT Invision: http://ift.tt/Milx48 Wireframing video: https://youtu.be/PmmQjLqJQlY ———————————————– // ABOUT ME Hello there! I’m Charli and I’m a web and graphic designer from New Zealand currently living in London and posting videos every Saturday about design, fashion/beauty and DIYs here on CharliMarieTV. Please subscribe and say hi in the comments so we can be friends ———————————————– // LINKS Sign up for my monthly update newsletter full of interesting videos, blog posts and websites: http://ift.tt/1PoUocO My blog: http://ift.tt/1ykd6eg My apparel company, Liner Note Kids: http://ift.tt/1xBlaUN My design portfolio: http://ift.tt/1oIxwFX Twitter: https://twitter.com/charliprangley Instagram: http://ift.tt/1PoUqkV Facebook: http://ift.tt/1ykd6uy My sister SmayJay’s channel: http://www.youtube.com/channel/UCHwfFu023JtowO8sL_ymoSg ———————————————– // MUSIC Hackbeat by Kevin MacLeod is licensed under a Creative Commons Attribution licence (http://ift.tt/1bFo3O7) Source: http://ift.tt/1ielxkx Artist: http://incompetech.com/
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