Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google home services ads program rebrands, expanding to 30 cities by end of 2017Oct 31, 2017 by Ginny Marvin The program is now in 17 cities. A new app helps businesses manage leads throughout the day. Customer Experience in the Age of Social MediaOct 31, 2017 by Digital Marketing Depot Join our social media and CX experts as they explain how social customer service tools can help brands provide winning digital customer experiences. They’ll discuss how to manage that experience across multiple social touch points, leverage evolving social customer service tools and platforms to deliver long-term value and act on real-time customer insights to drive […] Oh, no! AdWords can now spend double your budget. Or not…Oct 31, 2017 by Daniel Gilbert In response to Google’s recent announcement that AdWords campaigns can now spend up to twice an advertiser’s average Search Engine Land Source
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