Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google advertisers blacklisted after exploiting AdSense, driving down CPCsAug 9, 2017 by Barry Schwartz These ad buyers set irresponsible campaign parameters, which caused a decline in ad coverage and a drop in fill-rate. 3 customer insights gained by keyword researchAug 10, 2017 by Stoney deGeyter Keyword research isn’t dead, but it has changed over the years. Columnist Stoney deGeyter shares how keyword research can be used to gain insights into the needs and interests of your potential customers. UK local SEO firm Movette shut down by regulators for deceptive sales practicesAug 10, 2017 by Greg Sterling Firm falsely implied it was affiliated with Google and signed SMBs up to recurring annual contracts worth from $250 to more than $300. What are the risks for businesses that are getting fake reviews on Google?Aug 10, 2017 by Joy Hawkins Creating fake reviews might Search Engine Land Source
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