Thursday, 7 July 2016

SearchCap: Bing ads Keyword Planner, SEO dirt & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing ads bolsters Keyword Planner targeting and rolls out access to the UK, Canada & AustraliaJul 7, 2016 by Greg Finn Keyword Planner begins expansion outside of the US and gives users some new ways to discover keywords in the process. SMX Advanced recap: Lies, Damn Lies, and Search Marketing StatisticsJul 7, 2016 by Mark Traphagen Are your marketing tests giving you valid results? Columnist Mark Traphagen summarizes insights from a presentation by Vistaprint’s Adria Kyne at SMX Advanced. SEO is as dirty as everJul 7, 2016 by Patrick Stox Search engine optimization has built credibility over the years, but spammers and black-hat practitioners still give it a bad name. Columnist Patrick Stox shares his SEO horror stories. Making your content perform beyond just SEOJul 7, 2016 by Janet Driscoll Miller Content that generates traffic is great; content that generates leads and Search Engine Land Source

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