Tuesday, 9 August 2016

How to Drive Traffic to Your Online Store (Ecommerce SEO Tips)

How to Drive Traffic to Your Online Store (Ecommerce SEO Tips) Discover how to drive traffic to your online store. Get a free Shopify trial now: http://ift.tt/1Se51Tw Free ebook reveals how to make 10k/month online: http://ift.tt/1Sku5on (NOTE: Please watch video with annotations for important tips!) Opening your own online store is something we strongly recommend. Amazon and eBay are fantastic platforms as they provide you with buyers and marketing. This means you don’t need to figure out how to drive traffic to your online store because they do it for you. However, they charge you hefty fees for the privilege. This is why we recommend that, in addition to having an Amazon and/or eBay store, that you have your own store too. For many people though, setting this up can be daunting. While online store solutions like Shopify can make it very easy to set up a store within minutes, after you’ve set it up, you have to figure out how to drive traffic and potential customers to your store. Luckily, this isn’t as hard as you might think. Here are 3 tips on how to drive traffic to your online store: Tip #1 to drive traffic to your online store: Use Search Engine Optimization (SEO) for search engine/Google traffic We’ve got some great ecommerce SEO tips for you. First tip: Pick a keyword that accurately describes with you’re selling. This keyword you’ll use to optimize your page. Focus on a descriptive keyword. With search engines, it’s about the QUALITY of traffic, not the quantity. You can do this manually, or you can use a platform like Shopify to make your ecommerce SEO easy. Our next ecommerce SEO tip is for you to put this keyword in the meta title tag of your page. After that, the next step in ecommerce SEO is to place your primary keyword in your page URL. Another ecommerce SEO tip is to place your primary keyword in your meta description of the page. Try to place it as close to the beginning of the description as possible. The next thing to do when optimizing for ecommerce SEO is to place your primary keyword in the image alt tags for the different images on your page. And a BONUS ecommerce SEO tip for you is to make sure your keyword features in your main body content. I’d recommend it make up 1-4% of the main body words on the page. This is a bit of a controversial ecommerce SEO tip so use it cautiously. Don’t worry, your SEO doesn’t need to be perfect. Just do the best that you can. Every bit helps! Tip #2 to drive traffic to your online store: Drive traffic using your Amazon & eBay stores When people think about how to drive traffic to their online store, they often forget they have a great source already with their Amazon and/or eBay stores. Be careful though. Amazon and eBay have very strict rules about placing external links on their website. They […]

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