Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Now you can schedule offline conversion imports in AdWords May 18, 2017 by Ginny Marvin Imports from files can be scheduled daily or weekly. 7 unannounced updates to Google My Business we’ve seen in 2017 May 18, 2017 by Joy Hawkins Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled these underreported changes. Using search and social to support TV advertising May 18, 2017 by Justin Freid Are you investing in TV advertising? Columnist Justin Fried explains how search and social can work in together to help capture consumers activated by your television ads. 5 strategies to improve your ad copy May 18, 2017 by Mona Elesseily Need some ideas to make your search ads really shine? Columnist Mona Elesseily provides tips for improving your ad copy to increase conversions. Is Search Engine Land Source
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