Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Five marketing automation myths busted! Nov 29, 2016 by Digital Marketing Depot A study by Forrester Consulting found that just 10 percent of marketing professionals surveyed feel they are able to fully execute mature marketing automation strategies. This may have to do with the fact that some organizations have bought into fallacies about marketing automation. Google’s machine learning now writes featured snippets descriptions Nov 29, 2016 by Barry Schwartz Google recently launched sentence compression algorithms to help surface the best answers for your questions from publisher content across the web. Share your obsession with SEO & SEM as a team & score BIG at SMX West Nov 29, 2016 by Search Engine Land Do you manage the search marketing team at your company or agency? Sister site Search Engine Land’s SMX West is the ultimate team-building experience. Members will get must-know SEO, SEM, Search Engine Land Source
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