Social Media Marketing 3.0: Best practices for ramping up social ROI

Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts as they show you how to reduce complexity, increase scalability, and improve your social media marketing results. You’ll learn how to: streamline content creation and planning across departments; identify and measure key metrics that will demonstrate social ROI; and improve your brand authenticity by leveraging user-generated content. Register today for “Social Media Marketing 3.0: Best Practices for Ramping Up Social ROI,” produced by Digital Marketing Depot and sponsored by Lithium. The post Social Media Marketing 3.0: Best practices for ramping up social ROI appeared first on Search Engine Land. Search Engine Land Source

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